# Agle Janam Mohe Bitiya Hi Kijo (अगले जनम मोहे बिटिया ही कीजो)
**Agle Janam Mohe Bitiya Hi Kijo** (अगले जनम मोहे बिटिया ही कीजो) is an Indian Hindi-language television drama that premiered on [Zee TV](https://www.edgepedia.org/zee-tv) on 16 March 2009 and ran until February 2011. It tells the story of Laali, a teenage girl from a poor village in Bihar who is sold to the wealthy zamindar (landlord) Loha Singh so that she can beget an heir for his son Shekhar.[1](https://www.justwatch.com/in/tv-show/agle-janam-mohe-bitiya-hi-kijo) • [2](https://www.zee5.com/hi/global/tv-shows/details/agle-janam-mohe-bitiya-hi-kijo/0-6-207) An academic text on television writing groups the serial with *Balika Vadhu* as a commercial drama that carried a social message, showing how the parents of a daughter born into a poor family also bear her suffering.[3](https://egyankosh.ac.in/bitstream/123456789/100862/1/Block-1.pdf)
| Key fact | Detail |
|---|---|
| Original run | Premiered 16 March 2009 on Zee TV; aired Monday to Thursday at 9:30 pm IST; finale on 12 February 2011[1](https://www.justwatch.com/in/tv-show/agle-janam-mohe-bitiya-hi-kijo) • [4](https://www.indiaforums.com/forum/agle-janam-mohe-bitiya-hi-kijo/1612827/zee-tv-bids-adieu-to-agle-janam-mohe-bitiya-ho-kij) |
| Episodes | 423 episodes of roughly 20 minutes each[2](https://www.zee5.com/hi/global/tv-shows/details/agle-janam-mohe-bitiya-hi-kijo/0-6-207) |
| Production | Produced by Siddharth Kumar Tewary of Swastik Pictures; originally titled *Gauna* under Film Farm Pvt. Ltd. until writer Kamlesh Kunti Singh rechristened it[5](https://www.kinobox.cz/film/4118457-agle-janam-mohe-bitiya-hi-kijo) • [1](https://www.justwatch.com/in/tv-show/agle-janam-mohe-bitiya-hi-kijo) |
| Lead cast | Ratan Rajput as Laali, Abhishek Rawat as Shekhar, Sudesh Berry as Thakur Loha Singh[6](https://watch.plex.tv/en-GB/show/agle-janam-mohe-bitiya-hi-kijo?context.unit=H) |
| Ratings | TRP of 3.7 in the week ending 13 June 2009, the top-rated show on Zee TV that week; reported TVR of 4.8 in July 2009[7](https://www.indiaforums.com/forum/agle-janam-mohe-bitiya-hi-kijo/1198329/agle-janam-again-top-show-of-zeetv-trps-13th-june) • [8](https://indianexpress.com/article/cities/ludhiana/tube-talk-16/) |
| Awards | Parivaar Award in 2010; Best Director for Rajesh Ram Singh at the 2011 Global Indian Film & TV Honours[5](https://www.kinobox.cz/film/4118457-agle-janam-mohe-bitiya-hi-kijo) • [9](https://www.zee5.com/tv-shows/details/agle-janam-mohe-bitiya-hi-kijo/0-6-207) |
| Availability | Streaming on Zee5 (free with ads), VI movies and tv, and OTT Play[1](https://www.justwatch.com/in/tv-show/agle-janam-mohe-bitiya-hi-kijo) • [10](https://www.komparify.com/entertainment/tvshow/agle-janam-mohe-bitiya-hi-kijo1) |
## Premise and themes
The story follows Laali, a 17-year-old girl from a poor village in Bihar whose optimism, bravery, and compassion sustain her family through hunger and extreme poverty.[2](https://www.zee5.com/hi/global/tv-shows/details/agle-janam-mohe-bitiya-hi-kijo/0-6-207) As a child bride, she is given away to the landlord Loha Singh under the pretext of the traditional *gauna* ritual, in which a bride is sent to live with her husband after marriage, and she is told she is going to meet her husband.[11](https://swastikproductions.com/television/agle-janam-mohe-bitiya-hi-kijo/) In reality she has been sold so that she can bear an heir for Loha Singh's son Shekhar.[2](https://www.zee5.com/hi/global/tv-shows/details/agle-janam-mohe-bitiya-hi-kijo/0-6-207)
The serial places caste division, gender inequality, and large-scale poverty at the center of its narrative, depicting what its producer describes as the unlawful and inhumane treatment of children who are sold in rural India.[11](https://swastikproductions.com/television/agle-janam-mohe-bitiya-hi-kijo/) Early episodes establish the family's destitution: Laali is insulted for belonging to a lower caste, her father Nanku fails to find work and catches a snake for the Thakur in return for food, and a neighboring father sells his own daughter to a woman trafficker.[12](https://tv.apple.com/in/show/%E0%A4%85%E0%A4%97%E0%A4%B2-%E0%A4%9C%E0%A4%A8%E0%A4%AE-%E0%A4%AE%E0%A4%B9-%E0%A4%AC%E0%A4%9F%E0%A4%AF-%E0%A4%B9-%E0%A4%95%E0%A4%9C/umc.cmc.59igv4lccm67pbjt7u887cflg?l=hi) A home-science research paper lists the serial among shows such as *Saat Phere* and *12/24 Karolbagh* that carried discrimination and violence as sub-themes in their stories.[13](https://scientificresearchjournal.com/wp-content/uploads/2018/03/Home-Science-Vol-5_A-669-682-Full-Paper.pdf)
## Production and broadcast
The show was originally developed under the title *Gauna* with Film Farm Pvt. Ltd. as the intended producer, until the writer Kamlesh Kunti Singh rechristened it; it was ultimately produced by Siddharth Kumar Tewary of Swastik Pictures.[1](https://www.justwatch.com/in/tv-show/agle-janam-mohe-bitiya-hi-kijo) • [5](https://www.kinobox.cz/film/4118457-agle-janam-mohe-bitiya-hi-kijo) It replaced the long-running [Balaji Telefilms](https://www.edgepedia.org/balaji-telefilms) soap *Kasamh Se* in Zee TV's schedule.[1](https://www.justwatch.com/in/tv-show/agle-janam-mohe-bitiya-hi-kijo) Rajesh Ram Singh directed, and Shanti Bhushan wrote.[12](https://tv.apple.com/in/show/%E0%A4%85%E0%A4%97%E0%A4%B2-%E0%A4%9C%E0%A4%A8%E0%A4%AE-%E0%A4%AE%E0%A4%B9-%E0%A4%AC%E0%A4%9F%E0%A4%AF-%E0%A4%B9-%E0%A4%95%E0%A4%9C/umc.cmc.59igv4lccm67pbjt7u887cflg?l=hi)
The serial used the local language of Bihar, which reviewers noted as a distinguishing feature.[14](https://www.mouthshut.com/review/agle-janam-mohe-bitiya-hi-kijo-review-plunqtrsum) In July 2010, a few months after a small leap of a few months in the story, the show took a larger leap that gave every character in the haveli a new turn and produced a new storyline.[15](https://filmibeat.com/television/news/2010/agle-janam-leap-190710.html)
## Reception
The serial drew high TRPs for Zee TV.[1](https://www.justwatch.com/in/tv-show/agle-janam-mohe-bitiya-hi-kijo) In the week ending 13 June 2009 it recorded a TRP of 3.7, the highest-rated fiction show on the channel, ahead of *[Chotti Bahu](https://www.edgepedia.org/chotti-bahu)* (3.2) and *Pavitra Rishta* (2.7).[7](https://www.indiaforums.com/forum/agle-janam-mohe-bitiya-hi-kijo/1198329/agle-janam-again-top-show-of-zeetv-trps-13th-june) A July 2009 report credited it, together with *Pavitra Rishta*, with helping drive the newly launched channel lineup, noting it had reached a TVR of 4.8.[8](https://indianexpress.com/article/cities/ludhiana/tube-talk-16/) A year-end industry analysis quoted a commentator describing variants like *Balika Vadhu* and *Agle Janam Mohe Bitiya Hi Kijo* as having "brought in an all-new flavour to the primetime," though the year's top-rated fiction shows by TAM were led by *Balika Vadhu* at 10.2 TVR.[16](https://indiantelevision.com/news-headline/gec-2009-changing-trends-and-confused-leadership-100114/) The Indian Television Academy's coffee-table account records that a jury settled for a tie between *Balika Vadhu* and *Agle Janam Mohe Bitiya Hi Kijo*.[17](https://www.indiantelevisionacademy.com/wp-content/uploads/2025/01/The_ITA_Coffee_Table_Book_2024_compressed.pdf)
The show won a Parivaar Award in 2010.[5](https://www.kinobox.cz/film/4118457-agle-janam-mohe-bitiya-hi-kijo) Rajesh Ram Singh received the Best Director award for the serial at the 2011 Global Indian Film & TV Honours.[9](https://www.zee5.com/tv-shows/details/agle-janam-mohe-bitiya-hi-kijo/0-6-207) Ratan Rajput's portrayal of Laali brought her wide popularity and several awards, and she later hosted her own swayamvar-style reality show, *Ratan Ka Rishta*.[18](https://www.jagran.com/entertainment/tv-agle-janam-mohe-bitiya-hi-kijo-fame-ratan-rajputh-look-after-years-40213347.html)
## End of run and afterlife
Zee TV announced in February 2011 that the show, which had premiered in March 2009 and was then airing in the 7:30 pm slot, would come to a close as the channel made way for new content.[19](https://www.exchange4media.com/media-tv-news/zee-tvsony-to-revive-past-favourites-in-prime-time-41016.html) The finale aired on Saturday, 12 February 2011 at 8 pm.[4](https://www.indiaforums.com/forum/agle-janam-mohe-bitiya-hi-kijo/1612827/zee-tv-bids-adieu-to-agle-janam-mohe-bitiya-ho-kij)
The serial remains available on Zee5, VI movies and tv, and OTT Play in India.[1](https://www.justwatch.com/in/tv-show/agle-janam-mohe-bitiya-hi-kijo) • [10](https://www.komparify.com/entertainment/tvshow/agle-janam-mohe-bitiya-hi-kijo1) Zee has licensed short-form adaptations of the show, along with *Santoshi Maa*, *Fear Files*, and *Agent Raghav*, to Story TV, to be presented as 90-second mobile-first episodes with rapid twists and cliffhangers on television and OTT platforms.[20](https://navbharattimes.indiatimes.com/tv/news/from-agle-janam-mohe-bitiya-hi-kijo-to-santoshi-maa-fear-files-old-tv-serials-set-to-return-90-second-episodes/amp_articleshow/134569220.cms) • [21](https://www.zoomtventertainment.com/hindi/tv-news/old-tv-shows-returning-as-micro-drama-on-ott-article-156247796)
## The phrase in Hindi literature
The phrase "agle janam mohe bitiya" also appears in [Hindi literature](https://www.edgepedia.org/hindi-literature) independent of the serial. Qurratul Ain Haider's story *Agle Janam Mohe Bitiya Na Kijo* (अगले जन्म मोहे बिटिया न कीजो) tells of two dancing and singing sisters who repeatedly fall prey to men's deceptions, and the phrase appears as a lament in other Hindi stories and essays about the birth of daughters.[22](https://www.bhartiyasahityas.com/product/agle-janam-mohe-bitia-na-kijo/) • [23](https://sahityadarpanajayv4shrivastava.blogspot.com/2017/10/Agle-Janam-Mohe-Bitiya-Na-Keejo.html) A research paper on Hindi television cites an essay by Krishna Bhatnagar titled "Betiyan Anmol Ratn Athva Agle Janam Mohe Bitiya Hi Dijo" arguing that India will remain impaired until a daughter's birth is welcomed as a son's is.[24](https://www.repository.tribal.gov.in/bitstream/123456789/74144/1/IIPA_2018_research_0026.pdf)
## References
1. [Agle Janam Mohe Bitiya Hi Kijo – streaming online, JustWatch](https://www.justwatch.com/in/tv-show/agle-janam-mohe-bitiya-hi-kijo)
2. [Agle Janam Mohe Bitiya Hi Kijo, ZEE5](https://www.zee5.com/hi/global/tv-shows/details/agle-janam-mohe-bitiya-hi-kijo/0-6-207)
3. [Block-1 (television writing), eGyanKosh, IGNOU](https://egyankosh.ac.in/bitstream/123456789/100862/1/Block-1.pdf)
4. [Zee TV bids adieu to Agle Janam Mohe Bitiya Hi Kijo, India-Forums](https://www.indiaforums.com/forum/agle-janam-mohe-bitiya-hi-kijo/1612827/zee-tv-bids-adieu-to-agle-janam-mohe-bitiya-ho-kij)
5. [Agle Janam Mohe Bitiya Hi Kijo (2009), Kinobox.cz](https://www.kinobox.cz/film/4118457-agle-janam-mohe-bitiya-hi-kijo)
6. [Where to Watch Agle Janam Mohe Bitiya Hi Kijo, Plex](https://watch.plex.tv/en-GB/show/agle-janam-mohe-bitiya-hi-kijo?context.unit=H)
7. [Agle janam again TOP show of ZEETV – TRPs week ending 13 June 2009, India-Forums](https://www.indiaforums.com/forum/agle-janam-mohe-bitiya-hi-kijo/1198329/agle-janam-again-top-show-of-zeetv-trps-13th-june)
8. [Tube talk, The Indian Express (Ludhiana), 3 July 2009](https://indianexpress.com/article/cities/ludhiana/tube-talk-16/)
9. [Agle Janam Mohe Bitiya Hi Kijo, ZEE5 (show page with awards note)](https://www.zee5.com/tv-shows/details/agle-janam-mohe-bitiya-hi-kijo/0-6-207)
10. [Agle Janam Mohe Bitiya Hi Kijo Reviews + Where to Watch, Komparify](https://www.komparify.com/entertainment/tvshow/agle-janam-mohe-bitiya-hi-kijo1)
11. [Agle Janam Mohe Bitiya Hi Kijo, Swastik Productions](https://swastikproductions.com/television/agle-janam-mohe-bitiya-hi-kijo/)
12. [अगले जनम मोहे बिटिया ही कीजो, Apple TV (India)](https://tv.apple.com/in/show/%E0%A4%85%E0%A4%97%E0%A4%B2-%E0%A4%9C%E0%A4%A8%E0%A4%AE-%E0%A4%AE%E0%A4%B9-%E0%A4%AC%E0%A4%9F%E0%A4%AF-%E0%A4%B9-%E0%A4%95%E0%A4%9C/umc.cmc.59igv4lccm67pbjt7u887cflg?l=hi)
13. [Home Science Vol. 5, Scientific Research Journal](https://scientificresearchjournal.com/wp-content/uploads/2018/03/Home-Science-Vol-5_A-669-682-Full-Paper.pdf)
14. [AGLE JANAM MOHE BITIYA HI KIJO Review, MouthShut](https://www.mouthshut.com/review/agle-janam-mohe-bitiya-hi-kijo-review-plunqtrsum)
15. [Zee TV | Agle Janam Mohe Bitiyaan Hi Kijo | Leap, Filmibeat](https://filmibeat.com/television/news/2010/agle-janam-leap-190710.html)
16. [GEC 2009: Changing trends and confused leadership, Indian Television Dot Com](https://indiantelevision.com/news-headline/gec-2009-changing-trends-and-confused-leadership-100114/)
17. [The ITA Coffee Table Book 2024, Indian Television Academy](https://www.indiantelevisionacademy.com/wp-content/uploads/2025/01/The_ITA_Coffee_Table_Book_2024_compressed.pdf)
18. ['अगले जन्म मोहे..' की 'लाली' अब ऐसी दिखती हैं, Ratan Rajputh, Dainik Jagran](https://www.jagran.com/entertainment/tv-agle-janam-mohe-bitiya-hi-kijo-fame-ratan-rajputh-look-after-years-40213347.html)
19. [Zee TV, Sony to revive past favourites in prime time, exchange4media](https://www.exchange4media.com/media-tv-news/zee-tvsony-to-revive-past-favourites-in-prime-time-41016.html)
20. ['अगले जनम मोहे बिटिया ही कीजो' जैसे TV शोज की वापसी, 90 सेकेंड के एपिसोड, Navbharat Times](https://navbharattimes.indiatimes.com/tv/news/from-agle-janam-mohe-bitiya-hi-kijo-to-santoshi-maa-fear-files-old-tv-serials-set-to-return-90-second-episodes/amp_articleshow/134569220.cms)
21. ['Fear Files' to 'Agle Janam', old shows returning as micro-drama on OTT, Zoom TV](https://www.zoomtventertainment.com/hindi/tv-news/old-tv-shows-returning-as-micro-drama-on-ott-article-156247796)
22. [Agle Janam Mohe Bitia Na Kijo by Qurratul Ain Haider, Bhartiyas Sahityas](https://www.bhartiyasahityas.com/product/agle-janam-mohe-bitia-na-kijo/)
23. [अगले जन्म मोहे बिटिया न कीजो, SahityaDarpan](https://sahityadarpanajayv4shrivastava.blogspot.com/2017/10/Agle-Janam-Mohe-Bitiya-Na-Keejo.html)
24. ['जगमग दीपज्योति' में अभिव्यक्त सामाजिक एवं सांस्कृतिक संदर्भ, IIPA research repository](https://www.repository.tribal.gov.in/bitstream/123456789/74144/1/IIPA_2018_research_0026.pdf)
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*Topic: Encyclopedia › Arts and culture › Screen and stage › Film and television › Series and fictional screen worlds › International serial drama and telenovelas › South and Southeast Asian serials › Hindi serials and Indian Hindi-language dramas › Family and social dramas*
*Initially written Sep 17, 2026 · Reviewed: Sep 18, 2026; Oct 25, 2026 · Edited: Sep 18, 2026; Oct 25, 2026 · Last review: Oct 25, 2026*
*Copyright 2026 EdgeChat AI, a subsidiary of Biostate AI.*
License: Edgepedia Community License 1.0, https://www.edgepedia.org/edgepedia/license