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 "title": "Drag Race Brasil",
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 "excerpt": "Drag Race Brasil is the Brazilian edition of RuPaul's Drag Race, hosted by Grag Queen with judges Dudu Bertholini and Bruna Braga. Season 1 (2023, 12 queens) was won by Organzza; season 2 (2025, 10 queens) by Ruby Nox, both with a R$150,000 prize, airing on Paramount+/MTV then WOW Presents Plus.",
 "snippet": "Drag Race Brasil is the Brazilian edition of RuPaul's Drag Race, hosted by Grag Queen with judges Dudu Bertholini and Bruna Braga. Season 1 (2023, 12 queens) was won by Organzza; season 2 (2025, 10 queens) by Ruby Nox, both with a R$150,000 prize, airing on Paramount+/MTV then WOW Presents Plus.",
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 "markdown": "# Drag Race Brasil\n\n**Drag Race Brasil** is a Brazilian reality competition television series, the local edition of the American format *RuPaul's Drag Race*, in which drag queens from across Brazil compete in challenges of acting, fashion, comedy, sewing and live performance for the title of Brazil's Next Drag Superstar and a cash prize. It premiered on August 30, 2023 on [Paramount+](https://www.edgepedia.org/paramount) and MTV in Brazil and Latin America, and on WOW Presents Plus in the rest of the world, and is hosted by the singer and drag artist Grag Queen.<sup>[1](https://telaviva.com.br/29/08/2023/drag-race-brasil-estreia-nesta-quarta-feira-30-de-agosto-no-paramount-e-na-mtv/)</sup><sup> • </sup><sup>[2](https://assets.worldofwonder.com/article/575-world-of-wonder-presents-the-12-queens-who-will-compete-for-the-drag-race-brasil-crown)</sup> It is the first series in the Drag Race franchise produced in Portuguese and the fourteenth international installment of the franchise.<sup>[3](https://rupaulsdragrace.fandom.com/pt-br/wiki/Drag_Race_Brasil)</sup>\n\n| Key fact | Detail |\n|---|---|\n| Premiere | August 30, 2023, on Paramount+ and MTV in Brazil and Latin America; WOW Presents Plus elsewhere<sup>[1](https://telaviva.com.br/29/08/2023/drag-race-brasil-estreia-nesta-quarta-feira-30-de-agosto-no-paramount-e-na-mtv/)</sup> |\n| Host and judges | Grag Queen, winner of the first season of *Queen of the Universe*, with stylist Dudu Bertholini and comedian Bruna Braga as fixed judges<sup>[2](https://assets.worldofwonder.com/article/575-world-of-wonder-presents-the-12-queens-who-will-compete-for-the-drag-race-brasil-crown)</sup> |\n| Season 1 | 12 contestants, 12 episodes, August 30 to November 15, 2023; winner Organzza, Miss Simpatia Aquarela, cash prize of R$150,000<sup>[3](https://rupaulsdragrace.fandom.com/pt-br/wiki/Drag_Race_Brasil)</sup><sup> • </sup><sup>[4](https://www.cnnbrasil.com.br/pop/realities/drag-race-brasil-coroa-sua-primeira-campea-veja-quem-venceu-a-competicao/)</sup> |\n| Season 2 | Announced February 5, 2024; 10 contestants; premiered July 10, 2025 exclusively on WOW Presents Plus; winner Ruby Nox on September 11, 2025<sup>[5](https://www.cnnbrasil.com.br/pop/drag-race-brasil-tem-2a-temporada-confirmada/)</sup><sup> • </sup><sup>[6](https://www.cnnbrasil.com.br/pop/realities/drag-race-brasil-confira-quem-sao-as-participantes-da-2a-temporada/)</sup><sup> • </sup><sup>[7](https://www.omelete.com.br/series-tv/drag-race-brasil-2-vencedora)</sup> |\n| Filming locations | Season 1 in Bogotá, Colombia, at Paramount's TIS Productions; season 2 in Lisbon, Portugal<sup>[3](https://rupaulsdragrace.fandom.com/pt-br/wiki/Drag_Race_Brasil)</sup> |\n| Franchise position | First Portuguese-language series and fourteenth international installment of the Drag Race franchise<sup>[3](https://rupaulsdragrace.fandom.com/pt-br/wiki/Drag_Race_Brasil)</sup> |\n| Audience rating | 7.9/10 on IMDb from about 5,300 user ratings<sup>[8](https://www.imdb.com/title/tt24251630/ratings/)</sup> |\n\n## Spoilers\n\n### Format and premise\n\nThe series follows the format of *RuPaul's Drag Race*, the American competition created by RuPaul Charles in 2009: contestants face weekly maxi challenges and mini challenges involving acting, fashion, comedy and music, parade themed looks on a runway, and face elimination through lip sync performances, until one queen is crowned Brazil's next drag superstar and receives a cash prize.<sup>[1](https://telaviva.com.br/29/08/2023/drag-race-brasil-estreia-nesta-quarta-feira-30-de-agosto-no-paramount-e-na-mtv/)</sup><sup> • </sup><sup>[9](https://repositorio.ufc.br/ri/bitstream/riufc/81512/3/2025_dis_laslpasso.pdf)</sup> Executive producers of the first season for World of Wonder were Fenton Bailey, Randy Barbato, Tom Campbell, and RuPaul Charles.<sup>[1](https://telaviva.com.br/29/08/2023/drag-race-brasil-estreia-nesta-quarta-feira-30-de-agosto-no-paramount-e-na-mtv/)</sup>\n\nThe Brazilian version keeps the fixed judging panel of host Grag Queen, stylist Dudu Bertholini and comedian Bruna Braga across both seasons, joined each week by guest judges; season 1 opened with the singer Gretchen as guest judge, and season 2 featured guests including Blogueirinha, Fontana, Claudia Raia, and Keiona.<sup>[1](https://telaviva.com.br/29/08/2023/drag-race-brasil-estreia-nesta-quarta-feira-30-de-agosto-no-paramount-e-na-mtv/)</sup><sup> • </sup><sup>[6](https://www.cnnbrasil.com.br/pop/realities/drag-race-brasil-confira-quem-sao-as-participantes-da-2a-temporada/)</sup><sup> • </sup><sup>[7](https://www.omelete.com.br/series-tv/drag-race-brasil-2-vencedora)</sup>\n\n### Season 1 (2023)\n\nThe first season was announced in December 2022, with the twelve contestants revealed on August 2, 2023.<sup>[3](https://rupaulsdragrace.fandom.com/pt-br/wiki/Drag_Race_Brasil)</sup> It ran for twelve episodes from August 30 to November 15, 2023. The premiere challenge asked the queens to write, sing, choreograph and record a music video, with a runway themed \"Minhas Raízes\" (My Roots) showing looks inspired by their home cities.<sup>[1](https://telaviva.com.br/29/08/2023/drag-race-brasil-estreia-nesta-quarta-feira-30-de-agosto-no-paramount-e-na-mtv/)</sup> Later episodes included a [Snatch Game](https://www.edgepedia.org/snatch-game), a ball judged on three looks representing Brazilian carnivals, and a makeover challenge transforming superfans into glamorous Carnival muses.<sup>[10](https://koullaroussos.com/serie/drag-race-brasil)</sup><sup> • </sup><sup>[11](https://xtramagazine.com/culture/our-power-ranking-of-all-14-seasons-of-drag-race-that-aired-in-2023-261342)</sup>\n\nIn the finale, the top four of Organzza, Betina Polaroid, Hellena Malditta and Miranda Lebrão recorded a rumix (group remix of a song for a finale performance) video of Grag Queen's song \"Party Everyday\" and competed in a final lip sync to \"Envolver\" by Anitta.<sup>[4](https://www.cnnbrasil.com.br/pop/realities/drag-race-brasil-coroa-sua-primeira-campea-veja-quem-venceu-a-competicao/)</sup> Organzza was crowned the first Brazilian Drag Superstar, receiving a cash prize of R$150,000, a crown and scepter, and a year of makeup products; Aquarela was voted Miss Simpatia by her castmates.<sup>[3](https://rupaulsdragrace.fandom.com/pt-br/wiki/Drag_Race_Brasil)</sup><sup> • </sup><sup>[12](https://gente.ig.com.br/tvenovela/2023-11-15/quem-venceu-drag-race-brasil.html)</sup> The choice of a Spanish-language song for the finale lip sync of a Brazilian show drew criticism from viewers.<sup>[4](https://www.cnnbrasil.com.br/pop/realities/drag-race-brasil-coroa-sua-primeira-campea-veja-quem-venceu-a-competicao/)</sup>\n\nThe season was followed by a six-episode spin-off, *Grag Hearts Drag*, in which Grag Queen traveled through São Paulo, Rio de Janeiro and Salvador.<sup>[13](https://repositorio.pucrs.br/dspace/bitstream/10923/26699/1/2024_1_DANIEL_MERELLO_FALARZ_TCC.pdf)</sup>\n\n### Season 2 (2025)\n\nA second season was confirmed on February 5, 2024 by WOW Presents Plus, with a worldwide premiere announced exclusively on that platform.<sup>[5](https://www.cnnbrasil.com.br/pop/drag-race-brasil-tem-2a-temporada-confirmada/)</sup> The change of home followed Paramount's decision to stop co-producing Brazilian reality shows; the trade press reported that Paramount had canceled investments in the Brazilian market and that *Drag Race Brasil* would no longer air on MTV and Paramount+, continuing only on WOW Presents Plus.<sup>[14](https://www.em.com.br/cultura/2024/02/6798828-paramount-cancela-a-producao-dos-realities-rio-shore-e-drag-race-brasil.html)</sup>\n\nAfter a year-long hiatus, filming took place in Portugal, with the cast and judges arriving in Europe in late January 2025.<sup>[15](https://www.terra.com.br/diversao/drag-race-brasil-inicia-gravacao-da-segunda-temporada-na-europa-saiba-todos-os-detalhes%2C256cd61b3dd635f2831295d70ca3368ccpsgw48w.html)</sup> The ten contestants were announced in June 2025, and the season premiered on July 10, 2025 with weekly Thursday episodes on WOW Presents Plus.<sup>[6](https://www.cnnbrasil.com.br/pop/realities/drag-race-brasil-confira-quem-sao-as-participantes-da-2a-temporada/)</sup> Reviewers noted a technical improvement over the first season, with more fluid editing and a cast drawn from different regions of Brazil.<sup>[16](https://capricho.abril.com.br/entretenimento/drag-race-brasil-volta-mais-grandioso-em-estreia-exclusiva-da-2a-temporada/)</sup> The finale aired on September 11, 2025: Ruby Nox, from Carnaíba in the sertão of [Pernambuco](https://www.edgepedia.org/pernambuco), was crowned winner over Mellody Queen, with Melina Blley and Poseidon Drag sharing third place, again taking a R$150,000 prize.<sup>[7](https://www.omelete.com.br/series-tv/drag-race-brasil-2-vencedora)</sup><sup> • </sup><sup>[17](https://www.cnnbrasil.com.br/pop/drag-race-brasil-conheca-ruby-nox-pernambucana-campea-da-2a-temporada/)</sup>\n\nA third season was originally scheduled for release around July 2026, but its exact date remained unconfirmed while the series stayed in active production.<sup>[18](https://paramount.originals.watch/media/52396/drag-race-brasil/season/3)</sup>\n\n## Brazilian identity and reception\n\nAn academic monograph at PUCRS analyzed how the first season incorporated elements of national cultural identity, concluding that the program conveyed Brazilian identity through its challenges, runways and participants, who, coming from diverse parts of the country, draw references from different places and enable plural observations and reinterpretations of Brazilian culture.<sup>[19](https://repositorio.pucrs.br/dspace/handle/10923/26699)</sup> Brazilian critics highlighted the same quality: reviews of the premiere noted references ranging from the Ipanema boardwalk to capybaras and the Portinari tiles of the Pampulha church, and judged that the show avoided foreign stereotypes of Brazil.<sup>[20](https://noticiasdatv.uol.com.br/noticia/reality-show/drag-race-brasil-ignora-estereotipos-e-da-gas-a-formula-quase-batida-de-rupaul-107828)</sup> Xtra Magazine ranked the first season second among the fourteen Drag Race seasons that aired in 2023, praising its design challenges, Snatch Game and finale.<sup>[11](https://xtramagazine.com/culture/our-power-ranking-of-all-14-seasons-of-drag-race-that-aired-in-2023-261342)</sup>\n\nThe arrival of the franchise in Brazil followed years of local demand. The producer Endemol Shine Brasil had acquired the Brazilian production rights to the format around 2017 but later abandoned the project, and the version finally materialized in 2023 under World of Wonder with Paramount and MTV.<sup>[21](https://www.uol/entretenimento/especiais/rupauls-drag-race.htm)</sup><sup> • </sup><sup>[13](https://repositorio.pucrs.br/dspace/bitstream/10923/26699/1/2024_1_DANIEL_MERELLO_FALARZ_TCC.pdf)</sup> 2023 was the year that produced the most new international editions of the franchise, five in total: Belgium, Sweden, Mexico, Brazil, and Germany.<sup>[13](https://repositorio.pucrs.br/dspace/bitstream/10923/26699/1/2024_1_DANIEL_MERELLO_FALARZ_TCC.pdf)</sup> The show's success also generated live spin-offs, including an official *Drag Race Brasil* stage tour announced after the second season.<sup>[22](https://digital.jornaldocomercio.com/jcomercio/2026/03/12/1734bd/issue14025.pdf)</sup>\n\n## References\n\n1. [\"Drag Race Brasil\" estreia nesta quarta-feira, 30 de agosto, no Paramount+ e na MTV, Tela Viva](https://telaviva.com.br/29/08/2023/drag-race-brasil-estreia-nesta-quarta-feira-30-de-agosto-no-paramount-e-na-mtv/)\n2. [World of Wonder Presents the 12 Queens Who Will Compete for the \"Drag Race Brasil\" Crown, World of Wonder](https://assets.worldofwonder.com/article/575-world-of-wonder-presents-the-12-queens-who-will-compete-for-the-drag-race-brasil-crown)\n3. [Drag Race Brasil, RuPaul's Drag Race Wiki (Fandom)](https://rupaulsdragrace.fandom.com/pt-br/wiki/Drag_Race_Brasil)\n4. [Drag Race Brasil coroa sua primeira campeã; veja quem venceu a competição, CNN Brasil](https://www.cnnbrasil.com.br/pop/realities/drag-race-brasil-coroa-sua-primeira-campea-veja-quem-venceu-a-competicao/)\n5. [\"Drag Race Brasil\" tem 2ª temporada confirmada, CNN Brasil](https://www.cnnbrasil.com.br/pop/drag-race-brasil-tem-2a-temporada-confirmada/)\n6. [Drag Race Brasil: confira quem são as participantes da 2ª temporada, CNN Brasil](https://www.cnnbrasil.com.br/pop/realities/drag-race-brasil-confira-quem-sao-as-participantes-da-2a-temporada/)\n7. [Drag Race Brasil vencedora | Ruby Nox, temporada 2, Omelete](https://www.omelete.com.br/series-tv/drag-race-brasil-2-vencedora)\n8. [Drag Race Brasil (TV Series 2023– ) – Ratings, IMDb](https://www.imdb.com/title/tt24251630/ratings/)\n9. [Se a vida imitasse a arte: mediações em rede na cultura participativa dos fãs de literatura queer, UFC dissertation](https://repositorio.ufc.br/ri/bitstream/riufc/81512/3/2025_dis_laslpasso.pdf)\n10. [Assistir Drag Race Brasil Online, Koul episode list](https://koullaroussos.com/serie/drag-race-brasil)\n11. [Our power ranking of all 14 seasons of 'Drag Race' that aired in 2023, Xtra Magazine](https://xtramagazine.com/culture/our-power-ranking-of-all-14-seasons-of-drag-race-that-aired-in-2023-261342)\n12. [Saiba quem venceu 'Drag Race Brasil'; resultado divide a web, iG Gente](https://gente.ig.com.br/tvenovela/2023-11-15/quem-venceu-drag-race-brasil.html)\n13. [Do axé a xoxação: uma análise dos traços identitários e culturais brasileiros no reality \"Drag Race Brasil\", PUCRS monograph (Falarz, 2024)](https://repositorio.pucrs.br/dspace/bitstream/10923/26699/1/2024_1_DANIEL_MERELLO_FALARZ_TCC.pdf)\n14. [Paramount cancela a produção dos realities Rio Shore e Drag Race Brasil, Estado de Minas](https://www.em.com.br/cultura/2024/02/6798828-paramount-cancela-a-producao-dos-realities-rio-shore-e-drag-race-brasil.html)\n15. [Drag Race Brasil inicia gravação da segunda temporada na Europa, Terra](https://www.terra.com.br/diversao/drag-race-brasil-inicia-gravacao-da-segunda-temporada-na-europa-saiba-todos-os-detalhes%2C256cd61b3dd635f2831295d70ca3368ccpsgw48w.html)\n16. [Drag Race Brasil volta mais grandioso em estreia exclusiva da 2ª temporada, Capricho](https://capricho.abril.com.br/entretenimento/drag-race-brasil-volta-mais-grandioso-em-estreia-exclusiva-da-2a-temporada/)\n17. [\"Drag Race Brasil\": conheça Ruby Nox, pernambucana campeã da 2ª temporada, CNN Brasil](https://www.cnnbrasil.com.br/pop/drag-race-brasil-conheca-ruby-nox-pernambucana-campea-da-2a-temporada/)\n18. [Drag Race Brasil Season 3, Originals for Paramount+](https://paramount.originals.watch/media/52396/drag-race-brasil/season/3)\n19. [Do axé a xoxação: uma análise dos traços identitários e culturais brasileiros no reality \"Drag Race Brasil\", PUCRS repository record](https://repositorio.pucrs.br/dspace/handle/10923/26699)\n20. [Drag Race Brasil ignora estereótipos e dá gás a fórmula quase batida de RuPaul, Notícias da TV](https://noticiasdatv.uol.com.br/noticia/reality-show/drag-race-brasil-ignora-estereotipos-e-da-gas-a-formula-quase-batida-de-rupaul-107828)\n21. [A arte da transformação, UOL Entretenimento](https://www.uol/entretenimento/especiais/rupauls-drag-race.htm)\n22. [Jornal do Comércio, Porto Alegre, March 12, 2026 edition](https://digital.jornaldocomercio.com/jcomercio/2026/03/12/1734bd/issue14025.pdf)\n\n---\n*Topic: Encyclopedia › Arts and culture › Screen and stage › Film and television › Series and fictional screen worlds › Unscripted, reality, and web-native series › Reality and competition franchise editions › Reality and competition franchises — overview and format history › Premiered 2022 to 2026*\n\n*Initially written Oct 3, 2026 · Reviewed: Oct 3, 2026; Oct 25, 2026 · Edited: Oct 3, 2026; Oct 25, 2026; Nov 1, 2026 · Last review: Oct 25, 2026*\n\n*Copyright 2026 EdgeChat AI, a subsidiary of Biostate AI.*\n\nLicense: Edgepedia Community License 1.0, https://www.edgepedia.org/edgepedia/license\n",
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 "speakable": "Drag Race Brasil is the Brazilian edition of RuPaul's Drag Race, hosted by Grag Queen with judges Dudu Bertholini and Bruna Braga."
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