{ "id": "epygpyyj4b", "slug": "going-seventeen", "title": "Going Seventeen", "updated": "2026-11-01", "topic_path": [ { "id": "culture", "label": "Arts and culture", "api_url": "https://www.edgepedia.org/api/v1/topics/culture" }, { "id": "culture.performance", "label": "Screen and stage", "api_url": "https://www.edgepedia.org/api/v1/topics/culture.performance" }, { "id": "culture.performance.screen", "label": "Film and television", "api_url": "https://www.edgepedia.org/api/v1/topics/culture.performance.screen" }, { "id": "culture.performance.screen.series", "label": "Series and fictional screen worlds", "api_url": "https://www.edgepedia.org/api/v1/topics/culture.performance.screen.series" }, { "id": "culture.performance.screen.series.series_unscripted", "label": "Unscripted, reality, and web-native series", "api_url": "https://www.edgepedia.org/api/v1/topics/culture.performance.screen.series.series_unscripted" }, { "id": "culture.performance.screen.series.series_web_native", "label": "Web-native and streaming-original series", "api_url": "https://www.edgepedia.org/api/v1/topics/culture.performance.screen.series.series_web_native" }, { "id": "culture.performance.screen.series.series_web_native.korean_eastasian_webseries", "label": "Korean and East Asian web series", "api_url": "https://www.edgepedia.org/api/v1/topics/culture.performance.screen.series.series_web_native.korean_eastasian_webseries" } ], "geo": [ { "id": "geo.asia.t2001.culture.performance.screen.series.series_unscripted", "label": "Asia (other) · 2001 to 2020: Unscripted, reality, and web-native series", "api_url": "https://www.edgepedia.org/api/v1/geo/geo.asia.t2001.culture.performance.screen.series.series_unscripted", "path": [ { "id": "geo.asia", "label": "Asia (other)", "api_url": "https://www.edgepedia.org/api/v1/geo/geo.asia" }, { "id": "geo.asia.t2001", "label": "Asia (other) · 2001 to 2020", "api_url": "https://www.edgepedia.org/api/v1/geo/geo.asia.t2001" }, { "id": "geo.asia.t2001.culture", "label": "Arts and culture", "api_url": "https://www.edgepedia.org/api/v1/geo/geo.asia.t2001.culture" }, { "id": "geo.asia.t2001.culture.performance", "label": "Screen and stage", "api_url": "https://www.edgepedia.org/api/v1/geo/geo.asia.t2001.culture.performance" }, { "id": "geo.asia.t2001.culture.performance.screen", "label": "Film and television", "api_url": "https://www.edgepedia.org/api/v1/geo/geo.asia.t2001.culture.performance.screen" }, { "id": "geo.asia.t2001.culture.performance.screen.series", "label": "Series and fictional screen worlds", "api_url": "https://www.edgepedia.org/api/v1/geo/geo.asia.t2001.culture.performance.screen.series" }, { "id": "geo.asia.t2001.culture.performance.screen.series.series_unscripted", "label": "Unscripted, reality, and web-native series", "api_url": "https://www.edgepedia.org/api/v1/geo/geo.asia.t2001.culture.performance.screen.series.series_unscripted" } ] } ], "excerpt": "Going Seventeen (고잉 세븐틴) is SEVENTEEN's self-produced Korean web variety show on YouTube, launched 2017 as vlogs and restructured into a themed variety format in 2019, known for the Don't Lie Mafia series, over 200 episodes, and roughly 1.5 billion views.", "snippet": "Going Seventeen (고잉 세븐틴) is SEVENTEEN's self-produced Korean web variety show on YouTube, launched 2017 as vlogs and restructured into a themed variety format in 2019, known for the Don't Lie Mafia series, over 200 episodes, and roughly 1.5 billion views.", "node": "culture.performance.screen.series.series_web_native.korean_eastasian_webseries", "markdown": "# Going Seventeen\n\n**Going Seventeen** (고잉 세븐틴) is a South Korean web variety series starring the thirteen-member boy band SEVENTEEN, produced by their agency [Pledis Entertainment](https://www.edgepedia.org/pledis-entertainment) and released free of charge on the group's official YouTube channel, with past distribution on V LIVE and Weverse.[1](https://journals.sagepub.com/doi/pdf/10.1177/21582440231218134) It began in 2017 as behind-the-scenes vlogs of the group's performances and album preparations and was restructured in mid-2019 into a reality-variety show with themed episodes built around games, skits, and elaborate multi-part concepts.[1](https://journals.sagepub.com/doi/pdf/10.1177/21582440231218134) • [2](https://www.thetvdb.com/series/going-seventeen) Since adopting the variety format it has released more than 200 episodes and accumulated nearly 1.5 billion total views, and it draws viewers well beyond the group's fandom, CARAT.[3](https://www.allkpop.com/article/2026/07/seventeen-confirms-new-season-of-hit-web-series-going-seventeen-to-premiere-on-july-8)\n\n| Key fact | Detail |\n|---|---|\n| First release | Prologue aired June 5, 2017; regular variety format from mid-2019[4](https://magazine.weverse.io/article/view/10?artist=SEVENTEEN&lang=beabadoobee+tour) • [2](https://www.thetvdb.com/series/going-seventeen) |\n| Production | Pledis Entertainment with the content production company Visual Andwit; distributed free on YouTube[1](https://journals.sagepub.com/doi/pdf/10.1177/21582440231218134) |\n| Episode count | 182 episodes from 2019 to December 2023; over 200 episodes and nearly 1.5 billion total views as of the 2026 season announcement[5](https://magazine.weverse.io/article/view/977?artist=SEVENTEEN&lang=ko) • [3](https://www.allkpop.com/article/2026/07/seventeen-confirms-new-season-of-hit-web-series-going-seventeen-to-premiere-on-july-8) |\n| Viewership | Averages over 750,000 views on the first day of each episode's release; 32 episodes have surpassed 10 million views[6](https://magazine.weverse.io/article/view/102?artist=&lang=en) • [7](https://sports.khan.co.kr/en/article/202609101829007) |\n| Signature series | \"Don't Lie,\" a Mafia-style deduction game combined with treasure hunts, the show's first seasonized series with 13 episodes over three years[5](https://magazine.weverse.io/article/view/977?artist=SEVENTEEN&lang=ko) |\n| Fandom effect | More than 45% of CARAT members named Going Seventeen as their entry point into the fandom[8](https://www.mt.co.kr/entertainment/2023/04/28/2023042813017236918) |\n| Nickname | Called the \"Infinite Challenge of K-pop\" in Korean media, a reference to the long-running MBC variety show[7](https://sports.khan.co.kr/en/article/202609101829007) |\n\n## Spoilers\n\n### Notable series and episodes\n\nThe show moves across genres from episode to episode, and some concepts run as recurring series with their own continuity.[5](https://magazine.weverse.io/article/view/977?artist=SEVENTEEN&lang=ko)\n\n- **Don't Lie.** The show's signature series combines the party game Mafia with treasure hunts and chase rules, adding invented roles such as \"Broker\" and \"Thief.\" It was the first Going Seventeen series to adopt a season structure, releasing 13 episodes over three years; the first episode of Don't Lie II surpassed 10 million views, and season 4 aired as a three-part project over two and a half months.[5](https://magazine.weverse.io/article/view/977?artist=SEVENTEEN&lang=ko)\n- **EGO and 구원(舊怨).** Released under the banner \"A Going Original Series,\" these two series combine escape-room gameplay, mystery plotting, and horror elements. EGO is set in an abandoned research building where members wake in pairs without knowing their roles, while 구원(舊怨) uses a fake-documentary format in which members play YouTubers visiting an abandoned village. Both minimize editing and captions so the story is carried by the members' own conversations and reactions.[5](https://magazine.weverse.io/article/view/977?artist=SEVENTEEN&lang=ko)\n- **TTT.** The retreat-style \"MT SEVENTEEN REALITY\" episodes, first aired at the end of 2018, show the members' close relationships and are among the series most often recommended to new viewers.[9](https://www.ize.co.kr/news/articleView.html?idxno=50275) • [10](https://magazine.weverse.io/article/view/704?lang=en)\n- **Other formats.** Episodes have included debate battles such as \"Logic Night,\" rice-planting and mystery-show concepts, a 2020 season theme called \"Be careful what you say,\" and 2026 entries such as the chase-and-board-game hybrid \"21\" and the ad-lib-only two-parter \"Drip: High Society.\"[9](https://www.ize.co.kr/news/articleView.html?idxno=50275) • [1](https://journals.sagepub.com/doi/pdf/10.1177/21582440231218134) • [7](https://sports.khan.co.kr/en/article/202609101829007)\n\n## History and format\n\nThe series premiered with a prologue on June 5, 2017, and its early seasons differed little from the behind-the-scenes vlogs other idol groups produced.[4](https://magazine.weverse.io/article/view/10?artist=SEVENTEEN&lang=beabadoobee+tour) • [9](https://www.ize.co.kr/news/articleView.html?idxno=50275) In 2018, episodes under the \"Spin Off\" subtitle began mixing performance behind-the-scenes footage with planned content, and the first \"TTT\" (MT SEVENTEEN REALITY) episode, released at the end of 2018, is described as a major turning point where the show found its footing as a variety program.[9](https://www.ize.co.kr/news/articleView.html?idxno=50275) • [10](https://magazine.weverse.io/article/view/704?lang=en) The full restructuring came in mid-2019, when the show incorporated games, skits, and other activities; after this change it grew rapidly in popularity and began attracting viewers who were not fans of the group.[1](https://journals.sagepub.com/doi/pdf/10.1177/21582440231218134)\n\n**Weekly release.** Episodes typically run 30 to 50 minutes, closer to the length of television programs than to short-form online video.[1](https://journals.sagepub.com/doi/pdf/10.1177/21582440231218134) Earlier seasons were released on Monday nights at 10:10 p.m. on Weverse, YouTube, and V LIVE; as of 2023 the series was uploaded every Wednesday at 9:00 p.m. on YouTube and Weverse.[11](https://magazine.weverse.io/article/view/9?artist=SEVENTEEN) • [12](https://welcon.kocca.kr/cmm/fms/FileDown.do?atchFileId=FILE_c586e628-182f-4b35-8ce8-88f98c2fff27&fileSn=1&preview=Y) By December 2023, 182 episodes had been released since the show became a regular feature in 2019.[5](https://magazine.weverse.io/article/view/977?artist=SEVENTEEN&lang=ko)\n\n## Self-production and audience\n\nSEVENTEEN is known as a \"self-production\" group, with members involved in music, lyrics, choreography, and video content, and this extends to the show. Members have proposed filming ideas and planned their execution, created the program's theme song (2019 episode 6) and opening video (2019 episode 7), and improvised constantly during filming; the 2020 season was built from member ideas, with each month featuring a distinct theme hosted by the member who suggested it.[1](https://journals.sagepub.com/doi/pdf/10.1177/21582440231218134) The fandom CARAT has also been drawn into production, for example through the photo-book production and sale episodes of 2020 and a product-placement deal secured through the members' own advertising production log in 2021.[13](https://magazine.weverse.io/article/view/256?lang=en)\n\n**Reach beyond the fandom.** The show is regularly included in YouTube's trending category in Korea and has generated its own separate fanbase, known as Cubics.[1](https://journals.sagepub.com/doi/pdf/10.1177/21582440231218134) Korean media have described it as the \"national variety show of YouTube,\" and each episode was already drawing more than 1 million views by 2021.[14](https://www.donga.com/news/Culture/article/all/20210818/108593573/1) A survey-based academic study found that more than 45% of CARAT members named Going Seventeen as their entry point into the fandom, and an industry analysis reported that 6 of 10 fans cited the show as the reason they became fans.[8](https://www.mt.co.kr/entertainment/2023/04/28/2023042813017236918) • [15](https://securities.miraeasset.com/bbs/download/2118488.pdf?attachmentId=2118488) A 2023 study in *SAGE Open* found that the program's human, content, and format components all positively influenced program satisfaction, which in turn enhanced artist loyalty, with the artist–producer relationship the one component that did not show a positive effect.[1](https://journals.sagepub.com/doi/pdf/10.1177/21582440231218134)\n\n## Recent seasons\n\nA special episode, \"2026 Going Emergency Meeting\" (Agenda: GOING SEVENTEEN 2026), was uploaded on March 11, 2026, in which the members and production staff candidly assessed the previous season; members acknowledged that scheduling built around their busy calendar had left regrets about quality, and they committed to taking weekly responsibility for the show.[16](https://sports.khan.co.kr/en/article/202603122309007) • [17](https://www.allkpop.com/article/2026/03/seventeen-reflects-on-going-seventeen-struggles-and-teases-bold-new-plans-for-2026) The 2026 season premiered on July 8, 2026, with episodes released weekly on YouTube; its lineup has included the mudflat penalty-betting opener, \"No Rules,\" \"Red Ball,\" \"Drip: High Society,\" \"21,\" and \"What Happened On The Set: Don't Lie.\"[3](https://www.allkpop.com/article/2026/07/seventeen-confirms-new-season-of-hit-web-series-going-seventeen-to-premiere-on-july-8) • [18](https://thetvdb.com/series/going-seventeen/allseasons/official) Since the season resumed, Korean press has praised the show as a \"mealtime companion\" variety program and noted that 32 episodes across the series' run have surpassed 10 million views.[7](https://sports.khan.co.kr/en/article/202609101829007)\n\n## References\n\n1. [Sofija Limic and Seong-Joon Limb (2023). Self-Produced K-Pop Web Entertainment Program Production Components and Their Effect on Global Audience's Program Satisfaction and Artist Loyalty—Focusing on \"Going Seventeen.\" *SAGE Open*.](https://journals.sagepub.com/doi/pdf/10.1177/21582440231218134)\n2. [고잉 세븐틴, TheTVDB.com](https://www.thetvdb.com/series/going-seventeen)\n3. [Seventeen confirms new season of hit web series 'Going Seventeen' to premiere on July 8, allkpop (2026)](https://www.allkpop.com/article/2026/07/seventeen-confirms-new-season-of-hit-web-series-going-seventeen-to-premiere-on-july-8)\n4. [< GOING SEVENTEEN > Recommendation of Five Episodes, Weverse Magazine](https://magazine.weverse.io/article/view/10?artist=SEVENTEEN&lang=beabadoobee+tour)\n5. [SVT GOING 'SERIES' GUIDE, Weverse Magazine](https://magazine.weverse.io/article/view/977?artist=SEVENTEEN&lang=ko)\n6. [The World of Original Content, Weverse Magazine](https://magazine.weverse.io/article/view/102?artist=&lang=en)\n7. ['GOING SEVENTEEN' rolled out everything from slapstick physical comedy to medieval-era costumes, psychological warfare, and chase sequences, Sports Kyunghyang (2026)](https://sports.khan.co.kr/en/article/202609101829007)\n8. [세븐틴에게 다가가기 ② 고잉 세븐틴, 머니투데이 (2023)](https://www.mt.co.kr/entertainment/2023/04/28/2023042813017236918)\n9. [웃다 울다 빠져드는 웹 예능 '고잉 세븐틴', ize](https://www.ize.co.kr/news/articleView.html?idxno=50275)\n10. [The amazing handmade universe of GOING SEVENTEEN, Weverse Magazine](https://magazine.weverse.io/article/view/704?lang=en)\n11. [< 고잉 세븐틴 >, 세븐틴이 만든 멋진 신세계, Weverse Magazine](https://magazine.weverse.io/article/view/9?artist=SEVENTEEN)\n12. [K-pop과 글로벌 파트너십 HYBE가 만드는 새로운 가능성, KOCCA Welcon report](https://welcon.kocca.kr/cmm/fms/FileDown.do?atchFileId=FILE_c586e628-182f-4b35-8ce8-88f98c2fff27&fileSn=1&preview=Y)\n13. [[Interactive] SVT makes SVT, Weverse Magazine](https://magazine.weverse.io/article/view/256?lang=en)\n14. [\"아이돌 자체 제작 콘텐츠, 생각보다 재밌네\" 일반인 시청자 몰려, 동아일보 (2021)](https://www.donga.com/news/Culture/article/all/20210818/108593573/1)\n15. [미디어 K-POP 리포트, 미래에셋증권](https://securities.miraeasset.com/bbs/download/2118488.pdf?attachmentId=2118488)\n16. [\"Going Seventeen\" releases special episode \"Going Emergency Meeting\", Sports Kyunghyang (2026)](https://sports.khan.co.kr/en/article/202603122309007)\n17. [Seventeen reflects on 'Going Seventeen' struggles and teases bold new plans for 2026, allkpop](https://www.allkpop.com/article/2026/03/seventeen-reflects-on-going-seventeen-struggles-and-teases-bold-new-plans-for-2026)\n18. [고잉 세븐틴 – Aired Order – All Seasons, TheTVDB.com](https://thetvdb.com/series/going-seventeen/allseasons/official)\n\n---\n*Topic: Encyclopedia › Arts and culture › Screen and stage › Film and television › Series and fictional screen worlds › Unscripted, reality, and web-native series › Web-native and streaming-original series › Korean and East Asian web series*\n\n*Initially written Oct 3, 2026 · Reviewed: Oct 25, 2026 · Edited: Oct 15, 2026; Oct 25, 2026; Nov 1, 2026 · Last review: Oct 25, 2026*\n\n*Copyright 2026 EdgeChat AI, a subsidiary of Biostate AI.*\n\nLicense: Edgepedia Community License 1.0, https://www.edgepedia.org/edgepedia/license\n", "same_as": [], "url": "https://www.edgepedia.org/going-seventeen", "markdown_url": "https://www.edgepedia.org/going-seventeen.md", "license": { "name": "Edgepedia Community License 1.0", "url": "https://www.edgepedia.org/edgepedia/license", "summary": "Free with credit, commercial use included. AI training is open to everyone. For other uses, organizations over USD 100M in revenue or 100M monthly users license separately.", "spdx": "LicenseRef-Edgepedia-Community-1.0" }, "credit": "\"Going Seventeen\", Edgepedia (EdgeChat), https://www.edgepedia.org/going-seventeen. Edgepedia Community License 1.0.", "credit_md": "\"[Going Seventeen](https://www.edgepedia.org/going-seventeen)\", Edgepedia (EdgeChat), [https://www.edgepedia.org/going-seventeen](https://www.edgepedia.org/going-seventeen). [Edgepedia Community License 1.0](https://www.edgepedia.org/edgepedia/license).", "credit_html": "\"Going Seventeen\", Edgepedia (EdgeChat), https://www.edgepedia.org/going-seventeen. Edgepedia Community License 1.0.", "speakable": "Going Seventeen is SEVENTEEN's self-produced Korean web variety show on YouTube, launched 2017 as vlogs and restructured into a themed variety format in 2019, known for the Don't Lie Mafia series, over 200 episodes, and roughly 1.5 billion views." }