# Dick's Sporting Goods

**Dick's Sporting Goods** is an American sporting-goods retailer headquartered in Pittsburgh, founded in 1948, that was estimated by management in 2024 at just under 9% of the highly fragmented $140 billion US sporting-goods industry<sup>[1](https://s27.q4cdn.com/812551136/files/doc_financials/2024/q4/4Q24_DKS_Earnings-Transcript_vF.pdf)</sup>. Founded by Richard "Dick" Stack under the name Dick's Clothing and Sporting Goods, Inc.<sup>[2](https://grepcent.com/company/DKS/mda/fy2026/)</sup>, the company operates the DICK'S, Golf Galaxy, Public Lands, and Going Going Gone! banners<sup>[3](https://www.prnewswire.com/news-releases/dicks-sporting-goods-inc-reports-fourth-quarter-and-full-year-2025-results-delivers-record-setting-fourth-quarter-sales-for-the-dicks-business-302711671.html)</sup> and, since acquiring [Foot Locker](https://www.edgepedia.org/foot-locker) in September 2025, runs 3,195 stores with fiscal 2025 net sales of $17.22 billion<sup>[3](https://www.prnewswire.com/news-releases/dicks-sporting-goods-inc-reports-fourth-quarter-and-full-year-2025-results-delivers-record-setting-fourth-quarter-sales-for-the-dicks-business-302711671.html)</sup><sup> • </sup><sup>[2](https://grepcent.com/company/DKS/mda/fy2026/)</sup>.

| Key fact | Detail |
|---|---|
| Founded / HQ | 1948 by Richard "Dick" Stack; headquartered in Pittsburgh<sup>[2](https://grepcent.com/company/DKS/mda/fy2026/)</sup><sup> • </sup><sup>[3](https://www.prnewswire.com/news-releases/dicks-sporting-goods-inc-reports-fourth-quarter-and-full-year-2025-results-delivers-record-setting-fourth-quarter-sales-for-the-dicks-business-302711671.html)</sup> |
| Scale | 3,195 stores across the DICK'S and Foot Locker Businesses as of January 31, 2026; fiscal 2025 net sales $17.22 billion<sup>[3](https://www.prnewswire.com/news-releases/dicks-sporting-goods-inc-reports-fourth-quarter-and-full-year-2025-results-delivers-record-setting-fourth-quarter-sales-for-the-dicks-business-302711671.html)</sup><sup> • </sup><sup>[2](https://grepcent.com/company/DKS/mda/fy2026/)</sup> |
| Market share | 2024 estimate: just under 9% of a $140 billion US sporting-goods industry, up about 50 basis points year over year<sup>[1](https://s27.q4cdn.com/812551136/files/doc_financials/2024/q4/4Q24_DKS_Earnings-Transcript_vF.pdf)</sup> |
| Store formats | At fiscal 2025 year-end: 644 DICK'S, 42 Field House, 35 House of Sport, 113 Golf Galaxy, 51 Going Going Gone!, 3 Public Lands; 45.5 million gross square feet<sup>[2](https://grepcent.com/company/DKS/mda/fy2026/)</sup> |
| Vertical brands | $1.8 billion, about 13% of DICK'S Business net sales in fiscal 2025; second largest "vendor" after Nike<sup>[4](https://financialfilings.com/filings/dicks-sporting-goods-inc/annual-report/2026/39626218/)</sup> |
| GameChanger | Youth-sports app with ~10 million unique active users and nearly $150 million fiscal 2025 revenue, ~40% sales CAGR since 2017<sup>[4](https://financialfilings.com/filings/dicks-sporting-goods-inc/annual-report/2026/39626218/)</sup> |
| Foot Locker deal | Completed September 8, 2025 for $2.5 billion; $8 billion of fiscal 2024 Foot Locker sales<sup>[2](https://grepcent.com/company/DKS/mda/fy2026/)</sup> |
| Vendor concentration | Nike supplies about 31% of consolidated merchandise purchases (fiscal 2025); roughly 1,500 vendors total<sup>[2](https://grepcent.com/company/DKS/mda/fy2026/)</sup> |

## History

The company began as a bait-and-tackle shop: Dick Stack's mother took $300 in cash from her cookie jar to fund his opening of a small shop, and a decade later, at the encouragement of loyal patrons, he began selling sporting goods<sup>[5](https://www.encyclopedia.com/books/politics-and-business-magazines/dicks-sporting-goods-inc)</sup>. From that East Side Binghamton, New York shop it grew into one of the nation's largest merchandisers of Nike, Under Armour, and Yeti brands<sup>[6](https://www.usatoday.com/story/news/local/2019/10/02/dicks-sporting-goods-ceo-dick-stack-book-how-we-play-game/2387323001/)</sup>.

**The 2018 gun policy.** After the February 2018 Stoneman Douglas High School shooting in [Parkland, Florida](https://www.edgepedia.org/parkland-florida), Dick's stopped selling assault-style rifles at its 35 Field & Stream stores, from which the weapons had returned after being removed from Dick's stores in 2012, and halted sales of high-capacity magazines chainwide. The decision drew blowback, though the documented record describes it qualitatively rather than with a quantified sales impact<sup>[6](https://www.usatoday.com/story/news/local/2019/10/02/dicks-sporting-goods-ceo-dick-stack-book-how-we-play-game/2387323001/)</sup>.

## Business model and store formats

**Merchandise remains the core, but the company is building adjacencies.** [Management](https://www.edgepedia.org/management) identifies three growth areas: repositioning the real estate portfolio around House of Sport, Field House, and Golf Galaxy Performance Center formats; footwear growth; and accelerating e-commerce, plus GameChanger and the DICK'S Media Network as digital opportunities<sup>[1](https://s27.q4cdn.com/812551136/files/doc_financials/2024/q4/4Q24_DKS_Earnings-Transcript_vF.pdf)</sup>. The media network generated nearly 20 billion impressions in 2025<sup>[4](https://financialfilings.com/filings/dicks-sporting-goods-inc/annual-report/2026/39626218/)</sup>, and the strategy leans on rising enthusiasm for women's sports, wellness culture, and retail media<sup>[7](https://www.mediapost.com/publications/article/406200/how-dicks-is-outplaying-nike-and-everyone-else.html?edition=)</sup>.

**Vertical brands.** Owned and licensed private labels such as CALIA, DSG, VRST, MAXFLI, and Top-Flite totaled $1.8 billion, about 13% of DICK'S Business net sales in fiscal 2025, making them the company's second largest "vendor" after Nike<sup>[4](https://financialfilings.com/filings/dicks-sporting-goods-inc/annual-report/2026/39626218/)</sup>. In fiscal 2024 the equivalent figure was $1.7 billion, about 13% of consolidated net sales<sup>[8](https://www.publicnow.com/view/6E066A9501085E052C04FCFD9B50E4EF50552E7D)</sup>.

**Store formats.** House of Sport is the experiential flagship, with two-story climbing walls and batting cages, launched in 2021<sup>[9](https://stg-aws02pub.cnbc.com/2025/10/23/dicks-sporting-goods-house-of-sport-stores.html)</sup>. Sources differ on its typical size: CNBC reports 120,000 to 150,000 square feet, more than double the 50,000 square feet of traditional Dick's locations<sup>[9](https://stg-aws02pub.cnbc.com/2025/10/23/dicks-sporting-goods-house-of-sport-stores.html)</sup>, while a company conference transcript describes the format as usually 100,000 to 125,000 square feet<sup>[10](https://stockanalysis.com/stocks/dks/transcripts/742490-goldman-sachs-global-consumer-and-retail-conference/)</sup>. A new House of Sport is expected to generate approximately $35 million in omnichannel sales in year one with a target of roughly 20% EBITDA margins<sup>[11](https://www.sec.gov/Archives/edgar/data/1089063/000108906324000063/a20240502-formars.pdf)</sup>, and locations have comped positively in years two through four with good margins and ROI<sup>[10](https://stockanalysis.com/stocks/dks/transcripts/742490-goldman-sachs-global-consumer-and-retail-conference/)</sup>. The format is also attractive to mall developers as a replacement anchor for vacant Sears or JCPenney stores, and it inspired the 50,000-square-foot Field House core format<sup>[10](https://stockanalysis.com/stocks/dks/transcripts/742490-goldman-sachs-global-consumer-and-retail-conference/)</sup>. In fiscal 2024 House of Sport square footage grew from 1.2 million to 2.2 million square feet and Field House from 0.6 million to 1.5 million square feet<sup>[12](https://www.sec.gov/Archives/edgar/data/1089063/000108906325000010/dks-20250201xex991earnings.htm)</sup>. During 2025 the company opened 16 House of Sport locations, ending at 35, and 15 Field House locations, ending at 42; it plans roughly 14 House of Sport and 20 Field House openings in 2026<sup>[4](https://financialfilings.com/filings/dicks-sporting-goods-inc/annual-report/2026/39626218/)</sup>, with a long-standing target of 75 to 100 House of Sport locations by end of 2027<sup>[11](https://www.sec.gov/Archives/edgar/data/1089063/000108906324000063/a20240502-formars.pdf)</sup>.

**Loyalty and fulfillment.** The Scorecard program served approximately 30 million active members who accounted for more than 75% of sales in fiscal 2025<sup>[4](https://financialfilings.com/filings/dicks-sporting-goods-inc/annual-report/2026/39626218/)</sup>. Stores serve as more than 800 forward points of distribution and enable over 90% of total sales<sup>[11](https://www.sec.gov/Archives/edgar/data/1089063/000108906324000063/a20240502-formars.pdf)</sup>, and about 70% of e-commerce is fulfilled by stores<sup>[13](https://seekingalpha.com/article/4558748-dicks-sporting-goods-vs-academy-sports-and-outdoors-stock)</sup>.

## GameChanger and services

GameChanger is a subscription SaaS mobile app for youth sports offering live streaming, scorekeeping, statistics, scheduling, and team communications<sup>[8](https://www.publicnow.com/view/6E066A9501085E052C04FCFD9B50E4EF50552E7D)</sup><sup> • </sup><sup>[2](https://grepcent.com/company/DKS/mda/fy2026/)</sup>. It had approximately 9 million unique active users and nearly 1.8 million daily active users in 2024, when revenue surpassed $100 million<sup>[1](https://s27.q4cdn.com/812551136/files/doc_financials/2024/q4/4Q24_DKS_Earnings-Transcript_vF.pdf)</sup>; in fiscal 2024 revenue was up 49% to $100 million<sup>[7](https://www.mediapost.com/publications/article/406200/how-dicks-is-outplaying-nike-and-everyone-else.html?edition=)</sup>. In fiscal 2025 it generated nearly $150 million in sales with close to a 40% sales CAGR since 2017 and approximately 10 million unique active users<sup>[4](https://financialfilings.com/filings/dicks-sporting-goods-inc/annual-report/2026/39626218/)</sup>, and the company expects continued strong growth in 2026<sup>[14](https://fortune.com/company-assets/863/quartr/slides-904508e52f07cacb3fbb97c18ca3fd56-2026-05-27-11-07-53.pdf)</sup>.

## The Foot Locker acquisition

Dick's completed the acquisition of Foot Locker on September 8, 2025 for total purchase consideration of $2.5 billion under a Merger Agreement dated May 15, 2025<sup>[2](https://grepcent.com/company/DKS/mda/fy2026/)</sup>. Consideration consisted of $2.1 billion in share consideration (9.6 million DKS shares), $223.0 million in cash, and $111.6 million from pre-existing equity ownership<sup>[3](https://www.prnewswire.com/news-releases/dicks-sporting-goods-inc-reports-fourth-quarter-and-full-year-2025-results-delivers-record-setting-fourth-quarter-sales-for-the-dicks-business-302711671.html)</sup>. Foot Locker delivered $8 billion of sales in fiscal 2024 and operates the Foot Locker, Kids Foot Locker, Champs Sports, WSS, and atmos banners<sup>[2](https://grepcent.com/company/DKS/mda/fy2026/)</sup>; the deal expanded Dick's into a 3,195-store global operation spanning North America, Europe, Asia Pacific, and licensed markets, roughly doubling the total addressable market from about $140 billion to about $300 billion<sup>[15](https://youthsportsbusinessreport.com/dicks-sporting-goods-q4-full-year-2025/)</sup>.

**Integration costs and targets.** Dick's expects total pre-tax acquisition-related charges of $500 to $750 million, of which $390.0 million was recorded in fiscal 2025, including $217.9 million of inventory write-downs; consolidated gross margin fell 298 basis points, 127 bps from the write-downs and 215 bps from Foot Locker's lower gross margin, partially offsetting items. The company targets $100 to $125 million in medium-term cost synergies<sup>[2](https://grepcent.com/company/DKS/mda/fy2026/)</sup>. Foot Locker inventory was repositioned through "clean out the garage" efforts<sup>[14](https://fortune.com/company-assets/863/quartr/slides-904508e52f07cacb3fbb97c18ca3fd56-2026-05-27-11-07-53.pdf)</sup>. Dick's targets returning Foot Locker to profitability in 2026, with pro forma comparable sales growth of 1% to 3% and segment profit of $100 to $150 million<sup>[2](https://grepcent.com/company/DKS/mda/fy2026/)</sup>. The deal also shifted the merchandise mix: footwear rose from 26% of sales in fiscal 2023 to 40% in fiscal 2025, while hardlines fell from 38% to 29% and apparel from 33% to 28%<sup>[2](https://grepcent.com/company/DKS/mda/fy2026/)</sup>.

## By the numbers

Fiscal years end in late January or early February. Net sales rose from $12.29 billion in fiscal 2022<sup>[16](https://edgarlookup.com/company/0001089063/dick-s-sporting-goods-inc/financials)</sup> to $12.98 billion in fiscal 2023 and $13.44 billion in fiscal 2024, the latter driven by 5.2% comparable sales growth on a 52-week basis<sup>[8](https://www.publicnow.com/view/6E066A9501085E052C04FCFD9B50E4EF50552E7D)</sup>. In fiscal 2025, net sales increased 28.1% to $17.22 billion, including $3.1 billion from Foot Locker and a 4.5% comparable sales increase for the DICK'S Business<sup>[2](https://grepcent.com/company/DKS/mda/fy2026/)</sup>; DICK'S Business sales were a record $14.11 billion, up 5%, with non-GAAP EPS of $14.58<sup>[4](https://financialfilings.com/filings/dicks-sporting-goods-inc/annual-report/2026/39626218/)</sup>. The fiscal 2025 comp increase reflected a 4.2% rise in sales per transaction and a 0.3% rise in transactions, with growth in footwear, golf, athletic apparel, licensed merchandise, and team sports offset by declines in outdoor equipment<sup>[2](https://grepcent.com/company/DKS/mda/fy2026/)</sup>.

**Margins and inventory.** Income from operations rose to $1,473.9 million in fiscal 2024 from $1,282.4 million, with gross profit up 98 basis points as a share of sales on higher merchandise margins and improved shrink<sup>[8](https://www.publicnow.com/view/6E066A9501085E052C04FCFD9B50E4EF50552E7D)</sup>. Post-pandemic, gross profit margins expanded from 28% to 37%, helped by 14 private-label vertical brands<sup>[13](https://seekingalpha.com/article/4558748-dicks-sporting-goods-vs-academy-sports-and-outdoors-stock)</sup>. At January 31, 2026 inventories were $3.4 billion for the DICK'S Business, up 1% year over year, and $1.5 billion for the Foot Locker Business<sup>[3](https://www.prnewswire.com/news-releases/dicks-sporting-goods-inc-reports-fourth-quarter-and-full-year-2025-results-delivers-record-setting-fourth-quarter-sales-for-the-dicks-business-302711671.html)</sup>. In Q2 fiscal 2026 the DICK'S Business comped +4.9%<sup>[17](https://www.fool.com/earnings/call-transcripts/2026/09/01/dicks-sporting-goods-dks-q2-2026-earnings-call-transcript/)</sup>.

## How it compares with its rivals

Against Academy Sports and Outdoors, Dick's operated roughly 860 retail locations versus Academy's 261, about three times the footprint, and in one quarter reported $3.1 billion of revenue versus Academy's $1.7 billion<sup>[13](https://seekingalpha.com/article/4558748-dicks-sporting-goods-vs-academy-sports-and-outdoors-stock)</sup>. Academy positions itself as a local, region-specific sporting-goods hub, a differentiator versus Dick's national assortment<sup>[13](https://seekingalpha.com/article/4558748-dicks-sporting-goods-vs-academy-sports-and-outdoors-stock)</sup>. Dick's broader competitive set includes [Bass Pro Shops](https://www.edgepedia.org/bass-pro-shops)/Cabela's and REI in outdoor specialty, Hibbett and Big 5 regionally, Scheels as the closest experiential large-format comparable, [Amazon](https://www.edgepedia.org/amazon-company) and Walmart as online and mass substitutes, Foot Locker and [JD Sports](https://www.edgepedia.org/jd-sports) in footwear, and Nike direct-to-consumer, which acts as both supplier and competitor for high-value footwear and apparel demand<sup>[18](https://umbrex.com/resources/company-profiles/dicks-sporting-goods/)</sup>. During the post-2019 period Dick's Q2 sales were up 53.7% from 2019, with the retailer taking back-to-school apparel share from department stores<sup>[19](https://www.retaildive.com/news/dicks-sporting-goods-sales-growth-store-concepts-revamps/726028/)</sup>.

## References

1. [DICK'S Sporting Goods Q4 2024 Earnings Call Transcript](https://s27.q4cdn.com/812551136/files/doc_financials/2024/q4/4Q24_DKS_Earnings-Transcript_vF.pdf)
2. [DKS FY 2026 MD&A (Form 10-K for period ended January 31, 2026)](https://grepcent.com/company/DKS/mda/fy2026/)
3. [DICK'S Sporting Goods, Inc. Reports Fourth Quarter and Full Year 2025 Results (PR Newswire)](https://www.prnewswire.com/news-releases/dicks-sporting-goods-inc-reports-fourth-quarter-and-full-year-2025-results-delivers-record-setting-fourth-quarter-sales-for-the-dicks-business-302711671.html)
4. [DICK'S Sporting Goods, Inc. — Annual Report 2026](https://financialfilings.com/filings/dicks-sporting-goods-inc/annual-report/2026/39626218/)
5. [Dick's Sporting Goods, Inc. — Encyclopedia.com](https://www.encyclopedia.com/books/politics-and-business-magazines/dicks-sporting-goods-inc)
6. [Dick's Sporting Goods history recounted by CEO Ed Stack (USA Today)](https://www.usatoday.com/story/news/local/2019/10/02/dicks-sporting-goods-ceo-dick-stack-book-how-we-play-game/2387323001/)
7. [How Dick's Is Outplaying Nike — And Everyone Else (MediaPost)](https://www.mediapost.com/publications/article/406200/how-dicks-is-outplaying-nike-and-everyone-else.html?edition=)
8. [Dick's Sporting Goods Form 10-K for fiscal year ended February 1, 2024](https://www.publicnow.com/view/6E066A9501085E052C04FCFD9B50E4EF50552E7D)
9. [Dick's Sporting Goods expands House of Sport stores (CNBC)](https://stg-aws02pub.cnbc.com/2025/10/23/dicks-sporting-goods-house-of-sport-stores.html)
10. [DICK'S Sporting Goods Transcript: Goldman Sachs Global Consumer and Retail Conference](https://stockanalysis.com/stocks/dks/transcripts/742490-goldman-sachs-global-consumer-and-retail-conference/)
11. [Dick's Sporting Goods 2023 Annual Report (SEC Form ARS)](https://www.sec.gov/Archives/edgar/data/1089063/000108906324000063/a20240502-formars.pdf)
12. [DICK'S Sporting Goods Q4/FY2024 Earnings Release (SEC Exhibit 99.1)](https://www.sec.gov/Archives/edgar/data/1089063/000108906325000010/dks-20250201xex991earnings.htm)
13. [DICK'S Sporting Goods Vs. Academy Sports And Outdoors (Seeking Alpha)](https://seekingalpha.com/article/4558748-dicks-sporting-goods-vs-academy-sports-and-outdoors-stock)
14. [Dick's Sporting Goods Investor Presentation (May 2026)](https://fortune.com/company-assets/863/quartr/slides-904508e52f07cacb3fbb97c18ca3fd56-2026-05-27-11-07-53.pdf)
15. [DICK'S Sporting Goods Q4 & Full Year 2025 (Youth Sports Business Report)](https://youthsportsbusinessreport.com/dicks-sporting-goods-q4-full-year-2025/)
16. [DICK'S Sporting Goods Financial Data — EdgarLookup](https://edgarlookup.com/company/0001089063/dick-s-sporting-goods-inc/financials)
17. [DICK'S Sporting Goods (DKS) Q2 2026 Earnings Call Transcript (The Motley Fool)](https://www.fool.com/earnings/call-transcripts/2026/09/01/dicks-sporting-goods-dks-q2-2026-earnings-call-transcript/)
18. [DICK'S Sporting Goods Strategy and Business Model (Umbrex)](https://umbrex.com/resources/company-profiles/dicks-sporting-goods/)
19. [While others falter, Dick's stays strong with 8% sales growth (Retail Dive)](https://www.retaildive.com/news/dicks-sporting-goods-sales-growth-store-concepts-revamps/726028/)
20. [DICK'S Sporting Goods (DKS) Competitive Analysis (KoalaGains)](https://koalagains.com/stocks/NYSE/DKS/competition)

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*Topic: Encyclopedia › Society and history › Economics and business › Business and work › Retail trade and general-merchandise stores › Specialty non-food retailers*

*Initially written Sep 17, 2026 · Reviewed: Oct 10, 2026 · Edited: Oct 10, 2026; Oct 11, 2026 · Last review: Oct 10, 2026*

*Copyright 2026 EdgeChat AI, a subsidiary of Biostate AI.*

License: Edgepedia Community License 1.0, https://www.edgepedia.org/edgepedia/license
