27 articles
Action figure
Action figure: poseable articulated character toy, category created with Hasbro's G.I. Joe in 1964 (term coined by Don Levine, concept by Stanley Weston). Now a licensed, collector-driven market; U.S. market about USD 2.0 billion in 2025.
Barbie (film)
Barbie (2023) is Greta Gerwig's live-action comedy based on the Mattel doll, starring Margot Robbie and Ryan Gosling; it earned $1 billion in 17 days, became 2023's top film, and received eight Oscar nominations.
Bratz (film)
Bratz is a 2007 American live-action comedy film based on MGA Entertainment's Bratz fashion dolls. It follows four teenage friends whose bond is tested in high school.
Bumblebee (film)
Bumblebee (film) is a 2018 science-fiction action film that is the sixth live-action entry in the Transformers series. It stars Hailee Steinfeld and John Cena.
G.I. Joe: Retaliation
G.I. Joe: Retaliation (2013) is Jon M. Chu's sequel to The Rise of Cobra, written by Rhett Reese and Paul Wernick, delayed nine months for 3D conversion, grossing $375.7 million worldwide, the highest of the live-action G.I. Joe films despite 29% on Rotten Tomatoes.
G.I. Joe: The Rise of Cobra
G.I. Joe: The Rise of Cobra, also known as The Rise of Cobra, is a 2009 American action film directed by Stephen Sommers, based on the Hasbro toy line.
Lightyear (film)
Lightyear (2022) is a Pixar/Disney animated sci-fi film, the origin story of the Buzz Lightyear character who inspired the Toy Story toy, directed by Angus MacLane, voiced by Chris Evans, released June 17, 2022.
Masters of the Universe (1987 film)
Masters of the Universe is a 1987 American live-action science fantasy film directed by Gary Goddard, adapting Mattel's He-Man toys, with Dolph Lundgren as He-Man and Frank Langella as Skeletor.
Masters of the Universe (2026 film)
Masters of the Universe (2026) is a live-action He-Man film directed by Travis Knight, starring Nicholas Galitzine, Jared Leto, and Idris Elba. Released June 5, 2026 by Amazon MGM and Mattel, it grossed $113.8 million worldwide but topped Prime Video for five weeks.
Matchbox: The Movie
Matchbox: The Movie is a 2026 Apple Original action comedy from Skydance and Mattel Studios, directed by Sam Hargrave, starring John Cena as a framed CIA agent; released October 9, 2026 on Apple TV with weak reviews but strong streaming viewership.
Max Steel (film)
Max Steel (2016) is a live-action superhero film directed by Stewart Hendler, based on Mattel's 1999 toy line, starring Ben Winchell and Josh Brener. Released by Open Road Films, it grossed $4.6 million worldwide and holds a 0% Rotten Tomatoes score.
Pirates of the Caribbean: The Curse of the Black Pearl
Pirates of the Caribbean: The Curse of the Black Pearl is a 2003 American fantasy adventure film directed by Gore Verbinski, starring Johnny Depp as Captain Jack Sparrow.
Playmobil: The Movie
Playmobil: The Movie is a 2019 animated musical directed by Lino DiSalvo, based on the German Playmobil toyline, also called Playmobil: Le film. It stars Anya Taylor-Joy and Daniel Radcliffe, cost about $75 million, and holds 16% on Rotten Tomatoes.
Small Soldiers
Small Soldiers is a 1998 American live-action science-fiction comedy directed by Joe Dante, in which military microchips bring toy action figures to life as warring factions.
Teenage Mutant Ninja Turtles (1990 film)
Teenage Mutant Ninja Turtles (1990) is Steve Barron's live-action New Line Cinema adaptation of the Eastman and Laird comics, with Jim Henson Creature Shop suits, a $13.5M budget, and $202M worldwide, the top-grossing independent film until 1999.
Teenage Mutant Ninja Turtles (2014 film)
Teenage Mutant Ninja Turtles (2014) is a Paramount live-action reboot directed by Jonathan Liebesman and produced by Michael Bay's Platinum Dunes, starring Megan Fox as April O'Neil; it opened #1 with $65 million, grossed $477 million worldwide, and scored 20% on Rotten Tomatoes.
Teenage Mutant Ninja Turtles III
Teenage Mutant Ninja Turtles III is a 1993 American live-action superhero comedy film. It was directed by Stuart Gillard and is the third entry in the series.
Teenage Mutant Ninja Turtles: Out of the Shadows
Teenage Mutant Ninja Turtles: Out of the Shadows is a 2016 American superhero film, sequel to the 2014 film, directed by Dave Green and starring Megan Fox and Will Arnett.
The Country Bears
The Country Bears (2002) is a Disney live-action comedy-musical directed by Peter Hastings, based on the Country Bear Jamboree attraction, with Haley Joel Osment and Christopher Walken; it grossed $16.99 million domestically.
The Garbage Pail Kids Movie
The Garbage Pail Kids Movie (1987) is Rod Amateau's live-action comedy based on Topps' Garbage Pail Kids trading cards, starring Anthony Newley and Mackenzie Astin; it opened 21 August 1987, grossed $661,512 its first weekend, and holds 0% on Rotten Tomatoes.
The Smurfs (film)
The Smurfs is a 2011 American live-action/animated comedy from Columbia Pictures and Sony Pictures Animation, directed by Raja Gosnell, in which the Smurfs flee Gargamel and land in New York City.
Transformers (film)
Transformers is a 2007 American science fiction action film directed by Michael Bay, the first live-action adaptation of the Hasbro toy franchise, which earned $708 million worldwide.
Transformers: Age of Extinction
Transformers: Age of Extinction (2014) is Michael Bay's fourth live-action Transformers film, starring Mark Wahlberg as Cade Yeager and introducing the Dinobots. It grossed $1.1 billion worldwide, more in China ($320M) than the US, despite an 18% Rotten Tomatoes score.
Transformers: Dark of the Moon
Directed by Michael Bay, Transformers: Dark of Moon is a 2011 sci-fi action film, which earned $1.123 billion and was the first in the series shot in 3D.
Transformers: Revenge of the Fallen
Transformers: Revenge of the Fallen, also known as Transformers 2, is a 2009 American science-fiction action film directed by Michael Bay, the sequel to the 2007 Transformers film.
Transformers: Rise of the Beasts
Transformers: Rise of the Beasts is a 2023 Paramount sci-fi action film directed by Steven Caple Jr., a sequel to Bumblebee set in 1994 Brooklyn, introducing the Maximals against Unicron; it grossed $441 million, the franchise's lowest.
Transformers: The Last Knight
Transformers: The Last Knight is the fifth and final film directed by Michael Bay in the live-action series. It was released in 2017 and grossed over $600 million worldwide.