# Hopscotch Primary Care
Hopscotch Primary Care (SEC registrant Hopscotch Health Holdings, LLC, formerly Hometown Medical Holdings, LLC) is a technology-enabled, value-based rural primary care company founded in 2021, headquartered in Chicago and operating clinics chiefly in rural Western North Carolina; it is active and, as of August 2026, newly backed by a $53 million Series D round.[1](https://www.sec.gov/Archives/edgar/data/1884475/0001884475-26-000002.txt) • [2](https://www.prnewswire.com/news-releases/tech-enabled-rural-health-care-leader-hopscotch-primary-care-announces-53-million-in-latest-funding-round-302854228.html)
| Key fact | Detail |
|---|---|
| Founded | 2021 by Kristin Myers Peng; legal entity renamed from Hometown Medical Holdings, LLC effective September 22, 2021[1](https://www.sec.gov/Archives/edgar/data/1884475/0001884475-26-000002.txt) • [3](https://runtimewire.com/article/hopscotch-primary-care-raises-53m-series-d-rural-medicare) |
| Headquarters | 500 W. Madison St., Chicago, Illinois; Delaware LLC[1](https://www.sec.gov/Archives/edgar/data/1884475/0001884475-26-000002.txt) |
| Footprint | 12 directly staffed clinics, mostly in rural Western North Carolina; more than 15,000 patients across the Southeastern US[2](https://www.prnewswire.com/news-releases/tech-enabled-rural-health-care-leader-hopscotch-primary-care-announces-53-million-in-latest-funding-round-302854228.html) • [4](https://hellohopscotch.com/rural-america-proven-healthcare-model/) |
| Payment model | Value-based contracts, serving mainly Medicare, Medicare Advantage, and Medicare-Medicaid patients[3](https://runtimewire.com/article/hopscotch-primary-care-raises-53m-series-d-rural-medicare) |
| Documented funding | $50 million Series C (June 28, 2024) and $53 million Series D (August 18, 2026), at least $103 million announced since June 2024[3](https://runtimewire.com/article/hopscotch-primary-care-raises-53m-series-d-rural-medicare) |
| Latest SEC offering | Form D filed April 21, 2026: $61,625,053 offered, $38,254,928 sold to 9 investors as of filing[1](https://www.sec.gov/Archives/edgar/data/1884475/0001884475-26-000002.txt) |
| Leadership | CEO Tim Gronniger (since November 13, 2024); founder Kristin Myers Peng led the company 2021–2024[3](https://runtimewire.com/article/hopscotch-primary-care-raises-53m-series-d-rural-medicare) |
## History, founding and people
Kristin Myers Peng founded the company in 2021. A biomedical engineer with an MBA from [Harvard Business School](https://www.edgepedia.org/harvard-business-school), she worked in medical-device sales at [Medtronic](https://www.edgepedia.org/medtronic), in venture capital, and in executive roles at Aetna, CVS Health, and Unified Women's Healthcare before starting [Hopscotch](https://www.edgepedia.org/hopscotch).[3](https://runtimewire.com/article/hopscotch-primary-care-raises-53m-series-d-rural-medicare) The Delaware entity behind the brand was incorporated as Hometown Medical Holdings, LLC and took the Hopscotch name effective September 22, 2021, according to SEC records.[1](https://www.sec.gov/Archives/edgar/data/1884475/0001884475-26-000002.txt)
Leadership changed hands in 2024. Myers Peng served as chief executive from September 2021 through June 2024, announced the Series C that June, and became chief operating officer of the [Blue Cross Blue Shield Association](https://www.edgepedia.org/blue-cross-blue-shield-association) that September. Hopscotch named Tim Gronniger CEO on November 13, 2024.[3](https://runtimewire.com/article/hopscotch-primary-care-raises-53m-series-d-rural-medicare) Gronniger came from [CVS Health](https://www.edgepedia.org/cvs-health) subsidiary Signify Health, where he was chief of value-based care, and had been CEO of Caravan Health, which during his tenure supported more than 300 health systems and 26,000 clinicians serving over 1 million senior patients; he previously held roles at the White House, CMS, and on [Capitol Hill](https://www.edgepedia.org/capitol-hill).[3](https://runtimewire.com/article/hopscotch-primary-care-raises-53m-series-d-rural-medicare) SEC filings list Aditi Mallick as an executive officer and directors including Sonia Millsom, Vinay Raj, Meera Mani, Sebastian Caliri, Robert Fontana, and Yair Schindel.[1](https://www.sec.gov/Archives/edgar/data/1884475/0001884475-26-000002.txt)
## What it does: model and payment
Hopscotch delivers in-person primary care to older adults in small rural communities, mainly patients on Medicare, Medicare Advantage, or Medicare-Medicaid (dual-eligible) coverage. It directly employs the physicians, nurse practitioners, and physician assistants staffing its 12 clinics in Western North Carolina, and supports them with AI-enabled workflows, virtual specialty consults, telehealth, and real-time visibility into its sickest patients.[3](https://runtimewire.com/article/hopscotch-primary-care-raises-53m-series-d-rural-medicare) • [4](https://hellohopscotch.com/rural-america-proven-healthcare-model/) The model emphasizes longer appointments, same-day access, multidisciplinary care teams, and coordination help, and trade press describes it as combining in-person care with technology meant to improve access and reduce administrative burden on clinicians.[3](https://runtimewire.com/article/hopscotch-primary-care-raises-53m-series-d-rural-medicare) • [5](https://www.hcinnovationgroup.com/finance-revenue-cycle/news/55401220/hopscotch-primary-care-raises-53-million-to-expand-rural-healthcare-model)
The company is paid through value-based contracts rather than fee-for-service billing alone, tying revenue to managed medical spending for its senior patient base.[3](https://runtimewire.com/article/hopscotch-primary-care-raises-53m-series-d-rural-medicare)
## Funding and investors
Two rounds are documented in detail. On June 28, 2024, Hopscotch announced a $50 million Series C. On August 18, 2026, it announced a $53 million Series D, for at least $103 million in publicly announced financing since June 2024; no valuation was disclosed for the Series D.[3](https://runtimewire.com/article/hopscotch-primary-care-raises-53m-series-d-rural-medicare) Earlier rounds (seed through Series B) are not documented in the available record.
The Series D was led by 8VC and [Town Hall Ventures](https://www.edgepedia.org/town-hall-ventures), with participation from existing investors aMoon Fund, Citi Impact Fund, Alumni Ventures, and K2 HealthVentures, and new investors the Autism Impact Fund, John Doerr (chairman of [Kleiner Perkins](https://www.edgepedia.org/kleiner-perkins)), Dr. Richard Merkin (founder of Heritage Provider Network) and the Leon Levine Foundation.[2](https://www.prnewswire.com/news-releases/tech-enabled-rural-health-care-leader-hopscotch-primary-care-announces-53-million-in-latest-funding-round-302854228.html)
**A filing that does not match the press release.** SEC records show a separate exempt offering: a Form D filed April 21, 2026 under Rule 506(b), reporting an offering of $61,625,053 of which $38,254,928 had been sold to 9 investors as of the filing date, with a first sale date of April 17, 2026.[1](https://www.sec.gov/Archives/edgar/data/1884475/0001884475-26-000002.txt) EDGAR also shows a prior Form D filed in 2024 under file number 021-517571, confirming at least two exempt offerings between 2024 and 2026.[6](https://www.sec.gov/cgi-bin/browse-edgar?action=getcompany&filenum=021-581298) The April 2026 filing predates and does not exactly match the announced August Series D figure, and the sources do not reconcile the two; the total capital raised therefore cannot be stated precisely from the public record.
## Business, customers and traction
Hopscotch reports serving more than 15,000 patients through 12 clinical locations across the [Southeastern United States](https://www.edgepedia.org/southeastern-united-states), with its largest concentration in rural Western North Carolina.[2](https://www.prnewswire.com/news-releases/tech-enabled-rural-health-care-leader-hopscotch-primary-care-announces-53-million-in-latest-funding-round-302854228.html) Its patient base is predominantly older adults on Medicare or [Medicare Advantage](https://www.edgepedia.org/medicare-advantage) plans.[3](https://runtimewire.com/article/hopscotch-primary-care-raises-53m-series-d-rural-medicare)
The traction figures are company-reported without disclosed methodology: a Net Promoter Score of 89, patient retention consistently above 90%, and medical-loss-ratio improvement of more than 25 percentage points for patients over their first two years.[2](https://www.prnewswire.com/news-releases/tech-enabled-rural-health-care-leader-hopscotch-primary-care-announces-53-million-in-latest-funding-round-302854228.html) • [3](https://runtimewire.com/article/hopscotch-primary-care-raises-53m-series-d-rural-medicare) The company also says its clinics reach profitability in roughly 14 months, faster than the historical norm for comparable practices, and that its Western North Carolina operations are profitable.[4](https://hellohopscotch.com/rural-america-proven-healthcare-model/) • [7](https://www.tipranks.com/news/private-companies/hopscotch-primary-care-secures-53-million-series-d-to-scale-rural-value-based-care-platform)
## How it compares with rural-care peers
Among rural-health startups, ownership structure is the dividing line. [Main Street Health](https://www.edgepedia.org/main-street-rural-inc) supplies value-based-care infrastructure to existing practices; Homeward combines mobile, virtual, and in-person services. Hopscotch runs its own clinics, a capital-heavier wager that owning the care site gives tighter control over patient access, clinical workflows, and medical spending.[3](https://runtimewire.com/article/hopscotch-primary-care-raises-53m-series-d-rural-medicare)
## Recent developments
Three developments mark the period. First, the June 2024 Series C and the November 2024 CEO transition from founder Myers Peng to value-based-care veteran Gronniger.[3](https://runtimewire.com/article/hopscotch-primary-care-raises-53m-series-d-rural-medicare) Second, the April 2026 SEC exempt offering.[1](https://www.sec.gov/Archives/edgar/data/1884475/0001884475-26-000002.txt) Third, the August 2026 Series D, with the company saying the capital will deepen access across the region, expand into new rural markets and scale technology-powered operations, and new clinic capacity expected in 2027 as part of expansion beyond Western North Carolina.[2](https://www.prnewswire.com/news-releases/tech-enabled-rural-health-care-leader-hopscotch-primary-care-announces-53-million-in-latest-funding-round-302854228.html) • [4](https://hellohopscotch.com/rural-america-proven-healthcare-model/)
The timing sits within a policy tailwind: the CMS Rural Health Transformation Program will distribute $50 billion from 2026 through 2030 for workforce recruitment, new access points, value-based care, digital tools, and rural health infrastructure, shaping the market Hopscotch is expanding into.[3](https://runtimewire.com/article/hopscotch-primary-care-raises-53m-series-d-rural-medicare)
## References
1. [SEC Form D, Hopscotch Health Holdings, LLC (Accession 0001884475-26-000002), filed 2026-04-21](https://www.sec.gov/Archives/edgar/data/1884475/0001884475-26-000002.txt)
2. [Tech-Enabled Rural Health Care Leader Hopscotch Primary Care Announces $53 Million in Latest Funding Round (PR Newswire)](https://www.prnewswire.com/news-releases/tech-enabled-rural-health-care-leader-hopscotch-primary-care-announces-53-million-in-latest-funding-round-302854228.html)
3. [Hopscotch Primary Care raises $53M to expand rural primary care (RuntimeWire)](https://runtimewire.com/article/hopscotch-primary-care-raises-53m-series-d-rural-medicare)
4. [Rural America Doesn't Need Another Pilot Program. It Needs a Proven Healthcare Model (Hopscotch)](https://hellohopscotch.com/rural-america-proven-healthcare-model/)
5. [Hopscotch Primary Care Raises $53 Million to Expand Rural Healthcare Model (Healthcare Innovation)](https://www.hcinnovationgroup.com/finance-revenue-cycle/news/55401220/hopscotch-primary-care-raises-53-million-to-expand-rural-healthcare-model)
6. [SEC EDGAR company filing index for File No. 021-581298 (Hopscotch Health Holdings, LLC)](https://www.sec.gov/cgi-bin/browse-edgar?action=getcompany&filenum=021-581298)
7. [Hopscotch Primary Care Secures $53 Million Series D to Scale Rural Value-Based Care Platform (TipRanks)](https://www.tipranks.com/news/private-companies/hopscotch-primary-care-secures-53-million-series-d-to-scale-rural-value-based-care-platform)
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*Topic: Encyclopedia › Society and history › Economics and business › Business and work › Business and work overview › Companies and corporations › Venture-backed startups and growth companies › Health, biotech, and medtech startups › Healthcare services and clinic operators*
*Initially written Sep 17, 2026 · Edited: Oct 11, 2026; Oct 15, 2026*
*Copyright 2026 EdgeChat AI, a subsidiary of Biostate AI.*
License: Edgepedia Community License 1.0, https://www.edgepedia.org/edgepedia/license