# Masaba Gupta (मसाबा गुप्ता)

**Masaba Gupta** (मसाबा गुप्ता; born 1989) is an Indian fashion designer, entrepreneur, and actor best known as the founder of the label House of Masaba, recognized for bold colors, unconventional prints, and a fusion of Indian and modern design.<sup>[1](https://mrmultiherbs.com/blog/masaba-gupta/)</sup> She is the daughter of the Indian actress [Neena Gupta](https://www.edgepedia.org/neena-gupta) and the former [West Indies](https://www.edgepedia.org/west-indies) cricketer [Viv Richards](https://www.edgepedia.org/viv-richards).<sup>[2](https://www.indiatoday.in/magazine/the-she-list/the-she-list-2026/story/20260824-a-brand-of-her-own-masaba-gupta-37-fashion-designer-entrepreneur-and-actress-2972452-2026-08-16)</sup> Her brand interests include fashion, beauty, jewelry, and lifestyle, and she has acted in the Netflix series *Masaba Masaba*, a show built around her own life.<sup>[3](https://openthemagazine.com/india/women-issue-2026-fashion-style-statement)</sup><sup> • </sup><sup>[4](https://www.aajtak.in/topic/masaba-gupta)</sup>

| Key fact | Detail |
|---|---|
| Full name and birth | Masaba Gupta; born 1989 in Delhi, India<sup>[5](https://www.azafashions.com/en-us/about-designers/masaba/223)</sup> |
| Parents | Actress Neena Gupta and former West Indies cricketer Viv Richards<sup>[2](https://www.indiatoday.in/magazine/the-she-list/the-she-list-2026/story/20260824-a-brand-of-her-own-masaba-gupta-37-fashion-designer-entrepreneur-and-actress-2972452-2026-08-16)</sup> |
| Education | Diploma in Apparel Manufacture and Design, SNDT Women's University, Mumbai, 2009<sup>[6](https://fdci.org/participant/masaba-5/)</sup> |
| Debut | Lakmé Fashion Week Gen Next show, 2009, at age 19<sup>[7](https://www.vogue.in/content/how-to-be-a-fashion-designer-by-masaba-gupta)</sup> |
| Corporate milestone | Aditya Birla Fashion and Retail acquired a 51% stake in House of Masaba in 2022<sup>[8](https://www.adityabirla.com/businesses/brands/house-of-masaba/)</sup> |
| Second brand | LoveChild by Masaba, a beauty and wellness brand launched in 2022<sup>[2](https://www.indiatoday.in/magazine/the-she-list/the-she-list-2026/story/20260824-a-brand-of-her-own-masaba-gupta-37-fashion-designer-entrepreneur-and-actress-2972452-2026-08-16)</sup> |
| Acting | Starred with her mother in the Netflix series *Masaba Masaba*<sup>[4](https://www.aajtak.in/topic/masaba-gupta)</sup> |
| Marriage | Married the actor Satyadeep Misra on 27 January 2023; their daughter Matara was born in 2024<sup>[9](https://www.ndtv.com/lifestyle/masaba-gupta-inches-closer-to-her-pre-pregnancy-strength-19-months-in-3-kg-to-go-11508005)</sup><sup> • </sup><sup>[4](https://www.aajtak.in/topic/masaba-gupta)</sup> |

## Early life and education

Gupta was born in Delhi, India, and grew up in Mumbai, the daughter of a relationship between Neena Gupta and Viv Richards in the 1980s.<sup>[5](https://www.azafashions.com/en-us/about-designers/masaba/223)</sup><sup> • </sup><sup>[10](https://www.thenationalnews.com/arts-culture/masaba-gupta-is-a-name-to-watch-in-indian-fashion-1.236278)</sup> She has described her upbringing as unconventional; as she told *India Today*, "I don't think people who are privileged should speak about privilege as a challenge. Pressure is a privilege, and I've always seen it that way."<sup>[2](https://www.indiatoday.in/magazine/the-she-list/the-she-list-2026/story/20260824-a-brand-of-her-own-masaba-gupta-37-fashion-designer-entrepreneur-and-actress-2972452-2026-08-16)</sup>

Design was not her first ambition. She has said she thought she would be an actor or a tennis player, and it was her mother who persuaded her to try design; the first sari she created was for a cousin's wedding in America.<sup>[11](https://www.architecturaldigest.in/story/house-of-masabas-bandra-store-is-a-meditative-sanctum-masaba-gupta-mumbai/)</sup> She took a music and dance course in London before seriously considering a design career.<sup>[11](https://www.architecturaldigest.in/story/house-of-masabas-bandra-store-is-a-meditative-sanctum-masaba-gupta-mumbai/)</sup> She graduated from SNDT Women's University in 2009 with a diploma in Apparel Manufacture and Design.<sup>[6](https://fdci.org/participant/masaba-5/)</sup>

## House of Masaba

**The label's beginnings.** Gupta debuted at Lakmé Fashion Week's Gen Next show in 2009 at age 19, a debut she made on the persistence of the late designer Wendell Rodricks.<sup>[7](https://www.vogue.in/content/how-to-be-a-fashion-designer-by-masaba-gupta)</sup><sup> • </sup><sup>[12](https://www.vogue.in/fashion/content/masaba-gupta-the-millennial-multi-hyphenate-who-is-changing-the-rules-of-the-fashion-industry-masaba-gupta)</sup> From that first show she brought in what *Vogue India* described as a new pop iconography, including [Tamil script](https://www.edgepedia.org/tamil-script), camera prints, and her iconic palms print.<sup>[12](https://www.vogue.in/fashion/content/masaba-gupta-the-millennial-multi-hyphenate-who-is-changing-the-rules-of-the-fashion-industry-masaba-gupta)</sup> Her debut collection, Kattran, named for the small pieces of leftover fabric after a garment has been cut, was a mosaic of interlinked stories.<sup>[13](https://www.vogue.in/content/masaba-gupta-on-creating-simone-ashleys-looks-i-wanted-to-do-fashion-for-the-sake-of-fashion)</sup>

The Fashion Design Council of India describes the label's strength as marrying traditional Indian sensibilities with a modern context, with prints made from mundane everyday objects as its strongest selling point, and a target age group of 18 to 30.<sup>[6](https://fdci.org/participant/masaba-5/)</sup> The label has also worked to make the sari more consumer-friendly and has collaborated with weavers in remote areas of India, including Himachal, Bangalore, and [Hyderabad](https://www.edgepedia.org/hyderabad).<sup>[6](https://fdci.org/participant/masaba-5/)</sup> Gupta herself categorizes the brand's aesthetic as "kitsch pop," and has said she designs for young women like herself.<sup>[7](https://www.vogue.in/content/how-to-be-a-fashion-designer-by-masaba-gupta)</sup>

**Growth and ownership.** By 2021 the brand had six stores across India and collaborations including HBO's *Game of Thrones*, the heritage jewelry house Amrapali, Samsung, and Nykaa Beauty, with online sales contributing 60 percent of revenue.<sup>[12](https://www.vogue.in/fashion/content/masaba-gupta-the-millennial-multi-hyphenate-who-is-changing-the-rules-of-the-fashion-industry-masaba-gupta)</sup> In 2022, Aditya Birla Fashion and Retail acquired a 51 percent stake in House of Masaba through a strategic partnership.<sup>[8](https://www.adityabirla.com/businesses/brands/house-of-masaba/)</sup> The company behind the label, House of Masaba Lifestyle Private Limited, was incorporated on 9 September 2014 and lists Aditya Birla Fashion and Retail Limited as its parent company.<sup>[14](https://www.thecompanycheck.com/company/house-of-masaba-lifestyle-private-limited/U74110MH2014PTC257909)</sup> By 2026, *India Today* reported the brand was valued at Rs 3.6 billion (Rs 360 crore) and ran 20 retail stores across India, while the Aditya Birla corporate site cites 17 flagship stores.<sup>[2](https://www.indiatoday.in/magazine/the-she-list/the-she-list-2026/story/20260824-a-brand-of-her-own-masaba-gupta-37-fashion-designer-entrepreneur-and-actress-2972452-2026-08-16)</sup><sup> • </sup><sup>[8](https://www.adityabirla.com/businesses/brands/house-of-masaba/)</sup> The label's range now covers women's and men's wear, bridal, and fine jewelry, and Gupta presented a bridal couture collection, Chardi Kala, at India Couture Week 2026.<sup>[15](https://www.houseofmasaba.com/)</sup><sup> • </sup><sup>[16](https://timesofindia.indiatimes.com/topic/masaba-gupta)</sup>

## LoveChild and beauty

In 2022 the same year as the stake sale, Gupta launched LoveChild by Masaba, a beauty and wellness brand offering makeup and fragrance products designed to suit all Indian skin tones.<sup>[8](https://www.adityabirla.com/businesses/brands/house-of-masaba/)</sup><sup> • </sup><sup>[2](https://www.indiatoday.in/magazine/the-she-list/the-she-list-2026/story/20260824-a-brand-of-her-own-masaba-gupta-37-fashion-designer-entrepreneur-and-actress-2972452-2026-08-16)</sup> She has said the term "love child," once used against her in gossip columns, was reclaimed as part of her brand identity: "I thought it was time to redefine the word and craft it into a brand for rebels like me who challenge the status quo."<sup>[17](https://indianexpress.com/article/entertainment/bollywood/designer-actor-masaba-gupta-is-now-owner-of-major-brands-valued-at-over-rs-200-cr-10412608/)</sup> In less than three years LoveChild grew into a Rs 1.15 billion (Rs 115 crore) company without third-party funding, according to *The Indian Express*.<sup>[17](https://indianexpress.com/article/entertainment/bollywood/designer-actor-masaba-gupta-is-now-owner-of-major-brands-valued-at-over-rs-200-cr-10412608/)</sup>

## Acting and public profile

Gupta made her acting debut in the Netflix series *Masaba Masaba*, in which she starred with her mother, and later married her co-star Satyadeep Misra on 27 January 2023.<sup>[2](https://www.indiatoday.in/magazine/the-she-list/the-she-list-2026/story/20260824-a-brand-of-her-own-masaba-gupta-37-fashion-designer-entrepreneur-and-actress-2972452-2026-08-16)</sup><sup> • </sup><sup>[4](https://www.aajtak.in/topic/masaba-gupta)</sup> She has described the acting debut as "incredibly fulfilling because I got to make my acting debut exactly the way I wanted to."<sup>[2](https://www.indiatoday.in/magazine/the-she-list/the-she-list-2026/story/20260824-a-brand-of-her-own-masaba-gupta-37-fashion-designer-entrepreneur-and-actress-2972452-2026-08-16)</sup>

Recognition has followed the brand's growth. She appeared on the [Forbes 30 Under 30](https://www.edgepedia.org/forbes-30-under-30) list, and *Vogue India* named her its fashion entrepreneur of the year in 2021.<sup>[7](https://www.vogue.in/content/how-to-be-a-fashion-designer-by-masaba-gupta)</sup><sup> • </sup><sup>[12](https://www.vogue.in/fashion/content/masaba-gupta-the-millennial-multi-hyphenate-who-is-changing-the-rules-of-the-fashion-industry-masaba-gupta)</sup> In 2012 she was appointed the youngest creative director of the ethnic-wear label Satya Paul, a move *The National* described as rare for Indian fashion houses.<sup>[10](https://www.thenationalnews.com/arts-culture/masaba-gupta-is-a-name-to-watch-in-indian-fashion-1.236278)</sup> Her signature print designs have been copied widely enough that counterfeits entered the market, which prompted her to launch the more affordable Masaba Lite line for teenagers.<sup>[10](https://www.thenationalnews.com/arts-culture/masaba-gupta-is-a-name-to-watch-in-indian-fashion-1.236278)</sup> In 2026 she was India's only representative on the international panel at the RLC Fashion Summit in Milan.<sup>[2](https://www.indiatoday.in/magazine/the-she-list/the-she-list-2026/story/20260824-a-brand-of-her-own-masaba-gupta-37-fashion-designer-entrepreneur-and-actress-2972452-2026-08-16)</sup>

## Design approach

Gupta has described a design process centered on prints and mood rather than sketching. "I don't sketch. Never have," she told the *Hindustan Times*, adding that before runway shows she picks the music first and then designs the collection.<sup>[18](https://www.hindustantimes.com/cities/chandigarh-news/masaba-gupta-on-fashion-creativity-and-acting-insights-from-chandigarh-design-festival-101682193235374-amp.html)</sup> Her signature palm print traces to a childhood ritual: her mother took prints of her feet and palms with alta, a red dye, every year of her childhood and framed the collage, and her father's Caribbean roots also inform her work.<sup>[19](https://www.mid-day.com/amp/entertainment/bollywood-news/article/i-don-t-let-themes-determine-my-designs-masaba-gupta-16062171)</sup> By 2021 she described her process as data-driven, thinking first of young women, curvy women like herself, and older women like her mother, with Chanderi saris selling strongly.<sup>[12](https://www.vogue.in/fashion/content/masaba-gupta-the-millennial-multi-hyphenate-who-is-changing-the-rules-of-the-fashion-industry-masaba-gupta)</sup> The 2024 collection Kinda Kooture, created around custom looks for the actor [Simone Ashley](https://www.edgepedia.org/simone-ashley), marked a stated turn toward "fashion for the sake of fashion," with designs intended to stay current over time.<sup>[13](https://www.vogue.in/content/masaba-gupta-on-creating-simone-ashleys-looks-i-wanted-to-do-fashion-for-the-sake-of-fashion)</sup>

## Personal life

Gupta married the film producer [Madhu Mantena](https://www.edgepedia.org/madhu-mantena) in 2015; the marriage ended in divorce in September 2019.<sup>[4](https://www.aajtak.in/topic/masaba-gupta)</sup> She married Satyadeep Misra on 27 January 2023, and their daughter Matara was born in 2024.<sup>[4](https://www.aajtak.in/topic/masaba-gupta)</sup><sup> • </sup><sup>[9](https://www.ndtv.com/lifestyle/masaba-gupta-inches-closer-to-her-pre-pregnancy-strength-19-months-in-3-kg-to-go-11508005)</sup>

## References

1. [Masaba Gupta: Biography, Career, House of Masaba, Age, Family and More, MrMultiHerbs](https://mrmultiherbs.com/blog/masaba-gupta/)
2. [A brand of her own | Masaba Gupta, 37, India Today, The She List 2026](https://www.indiatoday.in/magazine/the-she-list/the-she-list-2026/story/20260824-a-brand-of-her-own-masaba-gupta-37-fashion-designer-entrepreneur-and-actress-2972452-2026-08-16)
3. [Women Issue 2026: Fashion: Style Statement, Open Magazine](https://openthemagazine.com/india/women-issue-2026-fashion-style-statement)
4. [मसाबा गुप्ता के समाचार और अपडेट, AajTak](https://www.aajtak.in/topic/masaba-gupta)
5. [About Masaba | Biography | Designer Collection at Aza Fashions](https://www.azafashions.com/en-us/about-designers/masaba/223)
6. [Masaba, Fashion Design Council of India](https://fdci.org/participant/masaba-5/)
7. [Careers in fashion: Masaba Gupta on harnessing the power of youth, Vogue India](https://www.vogue.in/content/how-to-be-a-fashion-designer-by-masaba-gupta)
8. [House of Masaba, Aditya Birla Group](https://www.adityabirla.com/businesses/brands/house-of-masaba/)
9. [Masaba Gupta Inches Closer To Her Pre-Pregnancy Strength, NDTV](https://www.ndtv.com/lifestyle/masaba-gupta-inches-closer-to-her-pre-pregnancy-strength-19-months-in-3-kg-to-go-11508005)
10. [Masaba Gupta is a name to watch in Indian fashion, The National](https://www.thenationalnews.com/arts-culture/masaba-gupta-is-a-name-to-watch-in-indian-fashion-1.236278)
11. [House of Masaba's Bandra store is a meditative sanctum, Architectural Digest India](https://www.architecturaldigest.in/story/house-of-masabas-bandra-store-is-a-meditative-sanctum-masaba-gupta-mumbai/)
12. [Meet Masaba Gupta the millennial multi-hyphenate, Vogue India](https://www.vogue.in/fashion/content/masaba-gupta-the-millennial-multi-hyphenate-who-is-changing-the-rules-of-the-fashion-industry-masaba-gupta)
13. [Masaba Gupta on creating Simone Ashley's looks, Vogue India](https://www.vogue.in/content/masaba-gupta-on-creating-simone-ashleys-looks-i-wanted-to-do-fashion-for-the-sake-of-fashion)
14. [House of Masaba Lifestyle Private Limited - Company Profile, The Company Check](https://www.thecompanycheck.com/company/house-of-masaba-lifestyle-private-limited/U74110MH2014PTC257909)
15. [House of Masaba official website](https://www.houseofmasaba.com/)
16. [Masaba Gupta: Movies, Photos, News, Times of India topic page](https://timesofindia.indiatimes.com/topic/masaba-gupta)
17. [Once a topic of gossip columns, this star kid is now owner of major brands, The Indian Express](https://indianexpress.com/article/entertainment/bollywood/designer-actor-masaba-gupta-is-now-owner-of-major-brands-valued-at-over-rs-200-cr-10412608/)
18. [Design is about transporting someone into a parallel world, says Masaba, Hindustan Times](https://www.hindustantimes.com/cities/chandigarh-news/masaba-gupta-on-fashion-creativity-and-acting-insights-from-chandigarh-design-festival-101682193235374-amp.html)
19. [I don't let themes determine my designs: Masaba Gupta, Mid-Day](https://www.mid-day.com/amp/entertainment/bollywood-news/article/i-don-t-let-themes-determine-my-designs-masaba-gupta-16062171)

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*Topic: Encyclopedia › Arts and culture › Food, customs, and everyday culture › Clothing, textiles, and domestic crafts › Textile and clothing industry › Fashion designers*

*Initially written Sep 17, 2026 · Reviewed: Sep 18, 2026; Oct 25, 2026 · Edited: Sep 18, 2026; Oct 12, 2026; Oct 25, 2026 · Last review: Oct 25, 2026*

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License: Edgepedia Community License 1.0, https://www.edgepedia.org/edgepedia/license