# Melody Journey (音乐缘计划)

**Melody Journey** (音乐缘计划) is a Chinese original-music reality and performance variety show produced by Jiangsu Satellite TV together with the streaming platform iQIYI, in which established singers listen to unreleased demo recordings by songwriters, compete to claim the songs they want, and premiere finished versions on stage. The first season aired from August 11, 2024, weekly on Sunday evenings at 21:00 on Jiangsu TV and iQIYI, and ran for 11 episodes until October 27, 2024.<sup>[1](https://chinashow.fandom.com/zh/wiki/%E9%9F%B3%E6%A8%82%E7%B7%A3%E8%A8%88%E5%8A%83?variant=zh-hans)</sup><sup> • </sup><sup>[2](https://baike.sogou.com/v215522953.htm)</sup> The program was originally announced under the name 音乐潮计划, which some databases still use as its title.<sup>[2](https://baike.sogou.com/v215522953.htm)</sup>

| Key fact | Detail |
|---|---|
| Format | Original-music reality and performance show (原创音乐创演实境秀); singers and songwriters match through mutual selection, with no elimination competition<sup>[1](https://chinashow.fandom.com/zh/wiki/%E9%9F%B3%E6%A8%82%E7%B7%A3%E8%A8%88%E5%8A%83?variant=zh-hans)</sup><sup> • </sup><sup>[3](https://ent.sina.cn/2026-09-24/detail-inisxhpf0466821.d.html?wm=3049_0015)</sup> |
| Season 1 | Premiered August 11, 2024, Sundays 21:00 on Jiangsu TV and iQIYI; 11 episodes, ended October 27, 2024<sup>[1](https://chinashow.fandom.com/zh/wiki/%E9%9F%B3%E6%A8%82%E7%B7%A3%E8%A8%88%E5%8A%83?variant=zh-hans)</sup><sup> • </sup><sup>[2](https://baike.sogou.com/v215522953.htm)</sup> |
| Season 1 ratings | CSM35-city 2.37% and CSM71-city 2.11%, first in its Sunday time slot throughout the run<sup>[4](https://www.jsbc.com/news/1730365239358.shtml)</sup> |
| Original songs | 63 original songs premiered on stage in the first two and a half months, spanning pop, folk, vaporwave, electronic, and musical-theater styles<sup>[4](https://www.jsbc.com/news/1730365239358.shtml)</sup> |
| Season 2 | Premiered October 24, 2025, Fridays 20:30; 11 episodes through January 2, 2026; sponsored by Nian Ci An (京都念慈庵)<sup>[5](https://www.jsbc.com/news/1760443450871.shtml)</sup><sup> • </sup><sup>[6](https://bkso.baidu.com/item/%E9%9F%B3%E4%B9%90%E7%BC%98%E8%AE%A1%E5%88%92%20%E7%AC%AC%E4%BA%8C%E5%AD%A3/65017286?fromModule=lemma_inlink)</sup> |
| Awards | Weibo Vision Conference Breakthrough Innovation Work of the Year (November 5, 2024); Best Music Program at the 30th Asian Television Awards (November 28, 2025)<sup>[2](https://baike.sogou.com/v215522953.htm)</sup> |
| Season 3 | Teaser October 30, 2026, first episode November 6, 2026, on iQIYI, ai Litchi, and Jiangsu TV<sup>[7](https://k.sina.com.cn/article_1652484947_627eeb53020021fui.html)</sup> |

## Spoilers

### Season 1 (2024)

The launch press conference was held on August 6, 2024, at the Sifang Art Museum in Nanjing, where eight recording guests, Xue Zhiqian, Zhou Shen, Shan Yichun, Huang Zihongfan, Liu Duanduan, Zhou Bichang, Liu Yuning, and Wang Linkai, appeared on stage.<sup>[10](https://www.jsbc.com/news/1723001104167.shtml)</sup> The season's invited roster combined singers such as Xue Zhiqian, Zhang Liangying, Zhou Shen, Shan Yichun, and Huang Zihongfan with established industry figures including Xiao Ke, Fang Wenshan, and Xu Huanliang, alongside younger songwriters.<sup>[10](https://www.jsbc.com/news/1723001104167.shtml)</sup> The first full episode aired on August 18, 2024, after a teaser on August 11.<sup>[11](https://www.tvsou.com/article/bl94756159a61233443l/)</sup>

**Reception.** The season closed with an annual gala on October 27, 2024. It recorded average ratings of 2.37% in the CSM 35-city (china's main TV ratings survey, covering 35 major cities) measure and 2.11% in the CSM 71-city measure, holding first place in its Sunday time slot, and generated 2,723 trending searches with 8 billion total topic reads and 60 million discussions across platforms.<sup>[4](https://www.jsbc.com/news/1730365239358.shtml)</sup> It ranked first on iQIYI, Weibo, Maoyan, Guduo, Lanying, and Yunhe variety charts.<sup>[4](https://www.jsbc.com/news/1730365239358.shtml)</sup> In two and a half months the stage produced 63 original songs, and the show's tracks accumulated 4,000 chart entries on QQ Music and Kugou Music lists, topping QQ Music's variety hot-search list for 12 consecutive weeks.<sup>[4](https://www.jsbc.com/news/1730365239358.shtml)</sup> At the gala, Xue Zhiqian and [Zhou Shen](https://www.edgepedia.org/zhou-shen) performed a new version of 《只字不提》 in their first shared stage, and Liu Yuning sang 《努力的人》 with songwriter Li Bofan.<sup>[4](https://www.jsbc.com/news/1730365239358.shtml)</sup>

On November 5, 2024, the program received the Weibo Vision Conference award for Breakthrough Innovation Work of the Year.<sup>[2](https://baike.sogou.com/v215522953.htm)</sup>

### Season 2 (2025–2026)

The second season was announced at a press conference on October 14, 2025, again as a Jiangsu TV and iQIYI co-production, this time with exclusive sponsorship from the herbal brand Nian Ci An (京都念慈庵). Ten guests attended, including Xue Zhiqian, Zhang Liangying, Zhou Shen, Liu Yuning, Huang Zihongfan, Wei Xiang, Ouyang Nana, Yu Kewei, Yu Yan, and Zhang Junhao.<sup>[5](https://www.jsbc.com/news/1760443450871.shtml)</sup> A teaser went online on October 17, 2025, and the episodes aired Fridays at 20:30 from October 24, 2025, running 11 installments to January 2, 2026.<sup>[5](https://www.jsbc.com/news/1760443450871.shtml)</sup><sup> • </sup><sup>[6](https://bkso.baidu.com/item/%E9%9F%B3%E4%B9%90%E7%BC%98%E8%AE%A1%E5%88%92%20%E7%AC%AC%E4%BA%8C%E5%AD%A3/65017286?fromModule=lemma_inlink)</sup>

The producers framed the season around four renewals: a cross-genre cast mixing ages and styles, a larger pool of songwriters, new interactive segments such as fate matching and teamwork tests layered onto the unchanged core of mutual selection, and upgraded stage production with new audiovisual technology.<sup>[5](https://www.jsbc.com/news/1760443450871.shtml)</sup> The season's premiere episode drew a CSM 71-city rating of 1.745%, ranking third with a 13.23% share; later episodes reached first place, peaking at 2.348% in the seventh episode on December 5, 2025.<sup>[6](https://bkso.baidu.com/item/%E9%9F%B3%E4%B9%90%E7%BC%98%E8%AE%A1%E5%88%92%20%E7%AC%AC%E4%BA%8C%E5%AD%A3/65017286?fromModule=lemma_inlink)</sup> On November 28, 2025, the first season was named Best Music Program at the 30th Asian Television Awards.<sup>[2](https://baike.sogou.com/v215522953.htm)</sup>

### Season 3 (2026)

The third season was confirmed in September 2026, with Jiangsu TV announcing on September 23 that the show would return on Jiangsu TV, ai Litchi, and iQIYI.<sup>[12](https://www.sina.cn/news/detail/5346281494152889.html)</sup> The official schedule sets a teaser for October 30, 2026, and the first episode for November 6, 2026, at 20:00 on the streaming platforms and 21:00 on Jiangsu TV.<sup>[7](https://k.sina.com.cn/article_1652484947_627eeb53020021fui.html)</sup> Recording began in Suzhou in mid-October 2026, with the first-performance stage recorded at the Jiangsu Broadcasting studio complex in Nanjing.<sup>[13](https://m.weibo.cn/2/detail/comos%3Anivvsvt5895583)</sup>

Zhou Shen, Xue Zhiqian, Liu Yuning, and Huang Zihongfan return as regulars, with Zhou Shen and Huang Zihongfan having appeared in all three seasons; Joey Yung (容祖儿) joins the regular cast for the first time.<sup>[7](https://k.sina.com.cn/article_1652484947_627eeb53020021fui.html)</sup><sup> • </sup><sup>[13](https://m.weibo.cn/2/detail/comos%3Anivvsvt5895583)</sup> The announced guest list also includes Xi Linna Yi Gao, Yu Wenwen, Cai Wenjing, Yan Renzhong, Zhang Chi, Jiang Long, Chen Linong, Yu Yan, Jiang Dunhao, Wang Yiheng, and the group R.E.D.<sup>[7](https://k.sina.com.cn/article_1652484947_627eeb53020021fui.html)</sup> The season keeps the demo-to-stage documentary structure and adds an "X superpower collection plan," in which viewer-submitted rule cards are drawn live by singers and take effect on the spot.<sup>[3](https://ent.sina.cn/2026-09-24/detail-inisxhpf0466821.d.html?wm=3049_0015)</sup>

## Format

Each episode centers on a batch of unreleased original songs. Songwriters perform demo versions of their works for a panel of singers, who listen, ask questions, and indicate interest; the two sides then complete an initial mutual selection.<sup>[8](https://www.tvmao.com/tvcolumn/YW8iYWpf/section/35375)</sup> After roughly a week of refining the song, the singer performs it formally before an audience of general music fans in an internal listening session, and singer and songwriter make a final joint decision on whether the song is released to the market.<sup>[8](https://www.tvmao.com/tvcolumn/YW8iYWpf/section/35375)</sup> The broadcaster describes the program's core segments as the song-claiming battle, the internal-test stage, and the release decision.<sup>[8](https://www.tvmao.com/tvcolumn/YW8iYWpf/section/35375)</sup>

Singers can also use a "light-up" (爆灯) move to claim a song they want; each singer may light up once per episode, and the first singer to light up a given song wins the chance to perform it.<sup>[9](https://chinashow.fandom.com/zh/wiki/%E9%9F%B3%E6%A8%82%E7%B7%A3%E8%A8%88%E5%8A%83)</sup> The show has no elimination or ranking mechanism; its stated focus is the full documented journey of a song from rough demo to finished stage performance, built on mutual choice between singers and songwriters.<sup>[3](https://ent.sina.cn/2026-09-24/detail-inisxhpf0466821.d.html?wm=3049_0015)</sup>

The first season was hosted by Li Hao (李好), with [Liu Zhuo](https://www.edgepedia.org/liu-zhuo) (刘卓) as music director. Recording took place at the Sifang Art Lake District in Nanjing and the MGM Theater in Macau, and the season was sponsored by the beverage brand Shanzhashuxia (山楂树下).<sup>[1](https://chinashow.fandom.com/zh/wiki/%E9%9F%B3%E6%A8%82%E7%B7%A3%E8%A8%88%E5%8A%83?variant=zh-hans)</sup>

## Place in the variety landscape

The show belongs to a wave of new Chinese music variety programs launched in the second half of 2024, alongside 《有歌2024》 on Zhejiang TV, and it is frequently cited in industry discussion as an example of the "song selection" segment that shapes audience taste in music television.<sup>[14](https://zjjcmspublic.oss-cn-hangzhou-zwynet-d01-a.internet.cloud.zj.gov.cn/jcms_files/jcms1/web3214/site/attach/0/ff1cf47298d84badb1f7063270af4ab1.pdf)</sup> Commentators distinguish it from competitive music shows by its absence of elimination and its emphasis on the creation process, a positioning that gives it a stable core audience interested in songwriting rather than head-to-head ranking.<sup>[15](https://m.weibo.cn/2/detail/5357422713503842)</sup> Jiangsu TV has built the program into a franchise alongside its music brand 《打歌2025》, using it as the anchor of its music-variety slate.<sup>[5](https://www.jsbc.com/news/1760443450871.shtml)</sup>

## References

1. [音乐缘计划, China Variety Wiki (Fandom)](https://chinashow.fandom.com/zh/wiki/%E9%9F%B3%E6%A8%82%E7%B7%A3%E8%A8%88%E5%8A%83?variant=zh-hans)
2. [音乐缘计划, 搜狗百科](https://baike.sogou.com/v215522953.htm)
3. [《音乐缘计划》第三季的播出平台与模式, 新浪娱乐](https://ent.sina.cn/2026-09-24/detail-inisxhpf0466821.d.html?wm=3049_0015)
4. [《音乐缘计划》收官树立流量音综新标杆, 江苏网络电视台](https://www.jsbc.com/news/1730365239358.shtml)
5. [《音乐缘计划》第二季官宣定档, 江苏网络电视台](https://www.jsbc.com/news/1760443450871.shtml)
6. [音乐缘计划第二季, 百度百科](https://bkso.baidu.com/item/%E9%9F%B3%E4%B9%90%E7%BC%98%E8%AE%A1%E5%88%92%20%E7%AC%AC%E4%BA%8C%E5%AD%A3/65017286?fromModule=lemma_inlink)
7. [薛之谦容祖儿周深刘宇宁等加盟，《音乐缘计划》第三季官宣定档, 新浪新闻/新快报](https://k.sina.com.cn/article_1652484947_627eeb53020021fui.html)
8. [音乐缘计划 第1季, 电视猫](https://www.tvmao.com/tvcolumn/YW8iYWpf/section/35375)
9. [音樂緣計劃, China Variety Wiki (Fandom, traditional)](https://chinashow.fandom.com/zh/wiki/%E9%9F%B3%E6%A8%82%E7%B7%A3%E8%A8%88%E5%8A%83)
10. [《音乐缘计划》开启视听盛宴, 江苏网络电视台](https://www.jsbc.com/news/1723001104167.shtml)
11. [《音乐缘计划》江苏卫视首播, 搜视网](https://www.tvsou.com/article/bl94756159a61233443l/)
12. [音乐缘计划第三季定档, 新浪新闻](https://www.sina.cn/news/detail/5346281494152889.html)
13. [《音乐缘计划3》节目定档何时播出, 微博](https://m.weibo.cn/2/detail/comos%3Anivvsvt5895583)
14. [视听纵横 2026(1): 音乐综艺选歌分析 (Zhejiang government publication)](https://zjjcmspublic.oss-cn-hangzhou-zwynet-d01-a.internet.cloud.zj.gov.cn/jcms_files/jcms1/web3214/site/attach/0/ff1cf47298d84badb1f7063270af4ab1.pdf)
15. [《音乐缘计划》第三季官宣分析, 微博](https://m.weibo.cn/2/detail/5357422713503842)

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*Topic: Encyclopedia › Arts and culture › Screen and stage › Film and television › Series and fictional screen worlds › Unscripted, reality, and web-native series › Celebrity, family, lifestyle, and court reality series › Lifestyle, dating, and docusoaps › Celebrity and family docusoaps*

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