# The Accidental Influencer (何百芮的地狱毒白)
**The Accidental Influencer** (何百芮的地獄毒白) is a 2024 Taiwanese comedy television series directed by Hsieh Pei-ju (謝沛如), consisting of 13 episodes of about 25 minutes each, about an ordinary Taipei office worker who becomes an accidental internet celebrity after ranting about her ex-boyfriend on Instagram.[1](https://pavilion.taicca.tw/portfolio-item/the-accidental-influencer/) It was produced by Each Other Films (彼此影業股份有限公司) as an HBO Asia Original and premiered exclusively on HBO GO on February 10, 2024.[1](https://pavilion.taicca.tw/portfolio-item/the-accidental-influencer/) • [2](https://www.mpa-apac.org/wp-content/uploads/2025/11/Frontier-Economics-Taiwan-White-Paper-ENG-FINAL-1.pdf) • [3](https://goldenhorse.org.tw/fpp/completed/detail/12224) The series is inspired by the real life of the Taiwanese blogger Jhai Nyu Siao Hong (宅女小紅), one of Taiwan's early internet celebrities, who also served as story consultant.[4](https://www.cna.com.tw/news/amov/202402180070.aspx) • [5](https://watch.afi.com/movie/the-accidental-influencer)
| Key fact | Detail |
|---|---|
| Original title | 何百芮的地獄毒白 (English: The Accidental Influencer)[1](https://pavilion.taicca.tw/portfolio-item/the-accidental-influencer/) |
| Format | 13 episodes × 25 minutes; comedy / romance[1](https://pavilion.taicca.tw/portfolio-item/the-accidental-influencer/) |
| Premiere | February 10, 2024, exclusively on HBO GO; first three episodes released that day[3](https://goldenhorse.org.tw/fpp/completed/detail/12224) • [6](https://tvtango.com/series/accidental_influencer) |
| Director / writers | Hsieh Pei-ju (director and co-writer) with Lu Hui-hsin (盧慧心); producer Jacqueline W. Liu (劉宛玲)[1](https://pavilion.taicca.tw/portfolio-item/the-accidental-influencer/) • [3](https://goldenhorse.org.tw/fpp/completed/detail/12224) |
| Main cast | Kuo Shu-yao (郭書瑤), Aviis Zhong (鍾瑶), Sun Ke-fang (孫可芳), Ken Lin (林暐恆), Ray Chang, Yao Chun-yao, Yao Yi-ti[1](https://pavilion.taicca.tw/portfolio-item/the-accidental-influencer/) • [7](https://taiwancinema.bamid.gov.tw/ImageData/306/2022/88851/10394.pdf) |
| Source material | Inspired by the life of blogger Jhai Nyu Siao Hong (宅女小紅), who is credited as story consultant[4](https://www.cna.com.tw/news/amov/202402180070.aspx) • [5](https://watch.afi.com/movie/the-accidental-influencer) |
| Recognition | 2024 Golden Bell Award nominations for Best Director, Best Screenplay, Best Cinematography, Best Editing, Best Lighting, and Best Supporting Actress; selected at the 2021 Golden Horse Film Project Promotion[1](https://pavilion.taicca.tw/portfolio-item/the-accidental-influencer/) |
## Spoilers
### Plot
The protagonist, He Bai-rui (何百芮, called Red Ho in English-language listings), is an ordinary Taipei office worker played by Kuo Shu-yao. She works as an accountant at a food company, loves spicy hot pot, and has saved for years to buy her first apartment before turning 30. On her 30th birthday her boyfriend Chou Chih-ming (周志明, played by Ray Chang) suddenly breaks up with her, and she then discovers that his new lover is her own older female boss, Yu Chien (游倩, played by Yao Yi-ti). She impulsively quits her job and, heartbroken and jobless, starts posting caustic, humorous memes and rants about her "shameless ex" on a new Instagram account under the persona of a "girlfriend from hell" (地獄來的前女友). The posts unexpectedly go viral, and she stumbles into a career as an influencer.[3](https://goldenhorse.org.tw/fpp/completed/detail/12224) • [8](https://www.netflix.com/tw-en/title/82157682) • [9](https://www.gtv.com.tw/Program/P2025113002/index.html)
A recurring group of friends, the "spicy hot pot companions" (辣鍋小夥伴), forms the show's emotional core: Vivian (Aviis Zhong), a foundation publicist with a long-distance Japanese boyfriend; Clara (Sun Ke-fang), a free-spirited stylist; and Liang Shu-cheng (梁恕誠, Ken Lin), Red's former brother-in-law, a divorced senior vice president who quietly looks out for her.[9](https://www.gtv.com.tw/Program/P2025113002/index.html) • [10](https://wiki.d-addicts.com/The_Accidental_Influencer) Later episodes introduce Luo Ren-jie (羅人傑, Yao Chun-yao), a former engineer running a struggling dessert shop who hires the unemployed Red as his accountant.[9](https://www.gtv.com.tw/Program/P2025113002/index.html)
### Sequel
A sequel, *The Accidental Influencer: Love Me If You Dare* (何百芮的地獄戀曲), directed by Chang Chiung-wen (張瓊文), returned in early 2026 with 12 episodes. Kuo Shu-yao reprised the role of Red Ho alongside returning cast members Yao Chun-yao, Sun Ke-fang, Aviis Zhong, and Ken Lin, continuing the story as Red balances her influencer side career with her job at the dessert shop and a growing closeness with Luo Ren-jie.[19](https://www.myvideo.net.tw/details/3/32307) • [11](https://www.gvm.com.tw/article/127277)
## Origin and production
The series grew out of the real experience of Jhai Nyu Siao Hong, a writer and blogger whom Taiwanese media describe as an "original-generation" internet celebrity. After her boyfriend left her for another woman, she began writing a blog in which she styled herself the "girlfriend from hell" and skewered her ex with sharp-tongued commentary; the blog drew a large following and led to books, a stage play, and eventually this series. She has said she now regards the ex-boyfriend as a benefactor who brought her fortune, and she and the production team agreed not to frame the story as a battle between the sexes.[4](https://www.cna.com.tw/news/amov/202402180070.aspx)
The project was selected at the 2021 Golden Horse Film Project Promotion, and the production company Each Other Films developed it with the team behind the film *[Little Big Women](https://www.edgepedia.org/little-big-women)* (《孤味》).[3](https://goldenhorse.org.tw/fpp/completed/detail/12224) • [7](https://taiwancinema.bamid.gov.tw/ImageData/306/2022/88851/10394.pdf) Producers Jacqueline W. Liu and Chen Yu-chia have said the initial concept took shape in 2019, when streaming platforms were rising and the company began considering long-form comedy series; Liu herself had been a reader of Jhai's blog while going through a breakup.[11](https://www.gvm.com.tw/article/127277) Discovery partnered with Each Other Films to produce the show as an HBO Asia Original.[2](https://www.mpa-apac.org/wp-content/uploads/2025/11/Frontier-Economics-Taiwan-White-Paper-ENG-FINAL-1.pdf) Taiwan's Ministry of Culture supported the production under its new-media cross-platform program, disbursing NT$1,000,000 for the third installment in fiscal year 2024.[12](https://file.moc.gov.tw/Download.ashx?n=MTEz5bm05bqm6KOc44CB5o2QKOeNjinliqnlhbbku5bmlL%2FlupzmqZ%2Fpl5zmiJblnJjpq5Tnp4HkurrntpPosrvloLHlkYrooagucGRm&u=LzAwMS9VcGxvYWQvNTEwL3JlbGZpbGUvMTMwMjIvMjQxMjIzLzk2Njg4NGVmLTI1MDctNGM5My04MDFiLTA1MDBkMGM3NjIxMC5wZGY%3D)
The theme song, "You Are Done" (你是豬), was performed by Boon Hui Lu; insert songs include Karencici's "Thoughtboutu" and TANK's "Give Me Your Love" (給我你的愛).[10](https://wiki.d-addicts.com/The_Accidental_Influencer) • [13](https://www.him.com.tw/uploads/files/2024report.pdf)
## Release and reception
The first three episodes dropped on HBO GO on February 10, 2024, the first day of [Lunar New Year](https://www.edgepedia.org/lunar-new-year), with the remaining episodes released weekly through March 16, 2024.[3](https://goldenhorse.org.tw/fpp/completed/detail/12224) • [10](https://wiki.d-addicts.com/The_Accidental_Influencer) • [14](https://zeekmagazine.com/archives/221294) The series later appeared on Netflix, which tags it as a quirky, critically acclaimed, biographical Taiwanese comedy.[8](https://www.netflix.com/tw-en/title/82157682) GTV began a free-to-air broadcast on its drama channel on November 30, 2025, airing Sundays at 19:00.[15](https://www.youtube.com/watch?v=gI5ukN6a-8c)
**Golden Bell recognition.** When Taiwan's Golden Bell Awards issued new regulations, the 13-episode, roughly 300-minute series was reclassified from the miniseries category (total length under 480 minutes) into the drama series category for shows of ten or more episodes, putting it in competition with longer dramas.[16](https://stars.udn.com/star/amp/story/10093/7864679) The Taiwan Creative Content Agency lists nominations for Best Director, Best Screenplay, Best Cinematography, Best Editing, Best Lighting, and Best Supporting Actress at the 2024 Golden Bell Awards;[1](https://pavilion.taicca.tw/portfolio-item/the-accidental-influencer/) a later press account describes the total as seven nominations.[17](https://e-paper.secretchina.com/HongKong/2025_12_08_873/Kzghk_873_20251208.pdf) The Ministry of Culture's nomination list confirms individual nominations for cinematography (Chou Yi-hsien, Yang Feng-ming), editing ([Chen Chun](https://www.edgepedia.org/chen-chun)-hung), and lighting (Hsieh Sung-ming), and acting nominations for Sun Ke-fang and Aviis Zhong.[18](https://file.moc.gov.tw/Download.ashx?n=MTEz5bm05oiy5YqH5Y%2BK56%2BA55uu6aGe6YeR6ZCY542O5YWl5ZyN5ZCN5ZauLnBkZg%3D%3D&u=LzAwMS9VcGxvYWQvNTEwL3JlbGZpbGUvMTI5NDgvMjI0MDI0LzZiZWE0NGEzLTU4MWQtNGQ1ZS05MTM4LTRiNmQ0MjU4YWQ0MC5wZGY%3D)
## References
1. [THE ACCIDENTAL INFLUENCER, Taiwan Pavilion Presented by TAICCA](https://pavilion.taicca.tw/portfolio-item/the-accidental-influencer/)
2. [Frontier Economics, Taiwan White Paper (MPA Asia-Pacific)](https://www.mpa-apac.org/wp-content/uploads/2025/11/Frontier-Economics-Taiwan-White-Paper-ENG-FINAL-1.pdf)
3. [何百芮的地獄毒白, Taipei Golden Horse Film Festival, Completed Projects](https://goldenhorse.org.tw/fpp/completed/detail/12224)
4. [被分手心路改編成影集 宅女小紅感謝前任「帶財」, Central News Agency (CNA), February 18, 2024](https://www.cna.com.tw/news/amov/202402180070.aspx)
5. [The Accidental Influencer, American Film Institute](https://watch.afi.com/movie/the-accidental-influencer)
6. [The Accidental Influencer, TV Tango](https://tvtango.com/series/accidental_influencer)
7. [何百芮的地獄毒白 第一季 project page, Taiwan Cinema](https://taiwancinema.bamid.gov.tw/ImageData/306/2022/88851/10394.pdf)
8. [The Accidental Influencer, Netflix](https://www.netflix.com/tw-en/title/82157682)
9. [何百芮的地獄毒白, GTV 八大電視](https://www.gtv.com.tw/Program/P2025113002/index.html)
10. [The Accidental Influencer, DramaWiki](https://wiki.d-addicts.com/The_Accidental_Influencer)
11. [《何百芮的地獄戀曲》完美掌握喜劇精髓！製作人揭開幽默背後的酸甜苦辣, Global Views Monthly](https://www.gvm.com.tw/article/127277)
12. [文化部影視及流行音樂產業局 113年度補助情形報告](https://file.moc.gov.tw/Download.ashx?n=MTEz5bm05bqm6KOc44CB5o2QKOeNjinliqnlhbbku5bmlL%2FlupzmqZ%2Fpl5zmiJblnJjpq5Tnp4HkurrntpPosrvloLHlkYrooagucGRm&u=LzAwMS9VcGxvYWQvNTEwL3JlbGZpbGUvMTMwMjIvMjQxMjIzLzk2Njg4NGVmLTI1MDctNGM5My04MDFiLTA1MDBkMGM3NjIxMC5wZGY%3D)
13. [華研國際音樂 2024 永續報告書](https://www.him.com.tw/uploads/files/2024report.pdf)
14. [HBO亞洲原創製作影集《何百芮的地獄毒白》主演與製作團隊齊聚和觀眾歡慶迎新年, ZEEK玩家誌](https://zeekmagazine.com/archives/221294)
15. [八大電視《何百芮的地獄毒白》｜改編自宅女小紅的真實人生, YouTube (GTV)](https://www.youtube.com/watch?v=gI5ukN6a-8c)
16. [雀雀／郭書瑤詮釋台灣網紅宅女小紅「何百芮的地獄毒白」另闢蹊徑, UDN 噓！星聞](https://stars.udn.com/star/amp/story/10093/7864679)
17. [看中國 e-paper, December 8, 2025](https://e-paper.secretchina.com/HongKong/2025_12_08_873/Kzghk_873_20251208.pdf)
18. [113年度戲劇及節目類金鐘獎入圍名單, Ministry of Culture](https://file.moc.gov.tw/Download.ashx?n=MTEz5bm05oiy5YqH5Y%2BK56%2BA55uu6aGe6YeR6ZCY542O5YWl5ZyN5ZCN5ZauLnBkZg%3D%3D&u=LzAwMS9VcGxvYWQvNTEwL3JlbGZpbGUvMTI5NDgvMjI0MDI0LzZiZWE0NGEzLTU4MWQtNGQ1ZS05MTM4LTRiNmQ0MjU4YWQ0MC5wZGY%3D)
19. [何百芮的地獄戀曲 線上看, MyVideo](https://www.myvideo.net.tw/details/3/32307)
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*Topic: Encyclopedia › Arts and culture › Screen and stage › Film and television › Series and fictional screen worlds › International serial drama and telenovelas › East Asian drama series › Hong Kong and Taiwanese serial drama*
*Initially written Oct 3, 2026 · Reviewed: Oct 3, 2026; Oct 25, 2026 · Edited: Oct 3, 2026; Oct 25, 2026; Nov 1, 2026 · Last review: Oct 25, 2026*
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License: Edgepedia Community License 1.0, https://www.edgepedia.org/edgepedia/license